Glossary entry

English term or phrase:

placements and tie ins

Arabic translation:

الإعلانات المستترة والحملات الإعلانية المرتبطة بها في السينما والتلفزيون

Added to glossary by Shazly
Nov 24, 2006 11:42
18 yrs ago
7 viewers *
English term

placements and tie ins

English to Arabic Marketing Marketing marketing
Explore movie/TV placements and tie ins.

This is part of an advertising strategy of a company.

Discussion

Dina 13 (asker) Nov 24, 2006:
correction ...and music tie ins

Proposed translations

1 hr
Selected

الإعلانات المستترة والحملات الإعلانية المرتبطة بها في السينما والتلفزيون

الإعلانات المستترة والحملات الإعلانية الغير مباشرة في السينما والتلفزيون

tie-in
a book, film, or other product produced to take commercial advantage of a related work in another medium.

product placement
The appearance of a trademarked product in a program-when the sponsor pays for such placement.


--------------------------------------------------
Note added at 8 hrs (2006-11-24 20:40:33 GMT)
--------------------------------------------------

الإعلانات المستترة والإعلانات الغنائية في السينما والتلفزيون


Music tie-ins have exploded over the past few years as a result of promotion-friendly artists and record companies. The $32.3 billion global industry has attracted more and more mega superstars willing to lend their voices and faces to brands.
Something went wrong...
4 KudoZ points awarded for this answer.
Term search
  • All of ProZ.com
  • Term search
  • Jobs
  • Forums
  • Multiple search