pay-per-click

Czech translation: platba za kliknutí

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15:58 Mar 13, 2020
English to Czech translations [PRO]
Marketing - Marketing / Market Research
Additional field(s): Advertising / Public Relations, IT (Information Technology), Internet, e-Commerce, Marketing / Market Research
English term or phrase: pay-per-click
Definition from WordStream:
Pay-per-click (PPC) is a model of internet marketing in which advertisers pay a fee each time one of their ads is clicked. Essentially, it’s a way of buying visits to your site, rather than attempting to “earn” those visits organically.

Example sentence(s):
  • Google Ads, formerly known as Google AdWords – by far the most popular PPC platform – operates on a pay-per-click model, in which users bid on keywords and pay for each click on their advertisements. WordStream
  • Everything about pay-per-click is measurable, from the amount that you’re paying to the number of hits your website receives. Business 2 Community
  • As the world of Pay-Per-Click (PPC) becomes increasingly competitive, it has never been more important to ensure you are spending your budget efficiently and maximizing your Return On Investment (ROI). Smart Insights
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Czech translation:platba za kliknutí
Definition:
Platba za kliknutí - anglicky Pay Per Click (PPC) je model inzerce používáný na webových stránkách, kde inzerent platí za kliknutí reklamní inzerát.
Selected response from:

Lucie Snytova
Czech Republic
Grading comment
4 KudoZ points were awarded for this answer



Summary of translations provided
4 +2platba za kliknutí
Lucie Snytova


  

Translations offered


1 hr   confidence: Answerer confidence 4/5Answerer confidence 4/5 peer agreement (net): +2
platba za kliknutí


Definition from Wikipedia:
Platba za kliknutí - anglicky Pay Per Click (PPC) je model inzerce používáný na webových stránkách, kde inzerent platí za kliknutí reklamní inzerát.

Example sentence(s):
  • <b>Platba za kliknutí</b> je pro inzerenta transparentnější, protože neplatí prostý pronájem reklamního prostoru bez ohledu na to, zda se mu vyplatí, či nikoliv. - Online marketing services provider  
  • <b>Platba za kliknutí</b> neboli PPC (pay per click) patří mezi nástroje internetové reklamy. Výhodou tohoto systému je, že neplatíte za zobrazení reklamy, ale platíte až ve chvíli, kdy na reklamu někdo klikl. - Online marketing services provider  
  • PPC neboli <b>platba za kliknutí</b> je druh internetové reklamy, jež se svou efektivitou řadí mezi jednu z nejúspěšnějších propagačních metod. - Online marketing services provider  

Explanation:
Also translated as platba za proklik.
Lucie Snytova
Czech Republic
Local time: 02:12
Native speaker of: Native in CzechCzech
PRO pts in category: 4

Votes in favor of/against selecting this as the best translation of the term asked
Yes  Jakub Šnevajs
3 days 5 hrs

Yes  Ivana Chmelarova
3 days 12 hrs
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