Glossary entry (derived from question below)
English term or phrase:
in keeping your customers in your brand
French translation:
pour assurer la loyauté des clients vis-à-vis de votre marque
English term
in keeping your customers in your brand
Online shopping has become a major force in retailing. While retailers distinguish between channels, shoppers see each channel simply as a way to connect with a brand using different tool. Understanding how the online experience contributes to your brand’s image and how customers are experiencing your web site as part of your Omni-Channel strategy is instrumental in keeping your customers in your brand.
Sep 8, 2013 11:11: writeaway changed "Field" from "Other" to "Marketing" , "Field (specific)" from "Marketing" to "Business/Commerce (general)"
Proposed translations
pour assurer la loyauté des clients vis-à-vis de votre marque
pour assurer la fidélité des clients vis-à-vis de votre marque
fidéliser vos clients
neutral |
Alain Marsol
: On perd la notion de marque, et cela correspondrait plus à la traduction de « in keeping your customers »
11 mins
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