soft benefits

01:24 Aug 20, 2000
English to French translations [Non-PRO]
Marketing
English term or phrase: soft benefits
Texte sur le E-Business
Contexte :
There is not always an immediate economic benefit attributable to a single project. Depending on soft benefits, such as reduced headcount, to achieve an acceptable ROI seldom delivers real benefits to the company.

soft benefits = petits profits ???

Merci à tous

Sylvie
Sylvie


Summary of answers provided
nasee below
John Garside


  

Answers


8 hrs
see below


Explanation:
Soft benefits have nothing to do with profits (directly) but rather are advantages which are not immeadiately obvious such as, in your case, a lower headcount i.e. reduced number of employees.

John Garside
Canada
Local time: 19:26
Native speaker of: Native in EnglishEnglish, Native in FrenchFrench
PRO pts in pair: 61
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