brand matching [COMPOUND NOUN]

German translation: Markenanpassung

00:27 Sep 23, 2000
English to German translations [PRO]
Bus/Financial
English term or phrase: brand matching [COMPOUND NOUN]
A business term: to achieve parity between brands, in quality, sales etc.
Een (X)
Local time: 11:59
German translation:Markenanpassung
Explanation:
Markenmix ist zweifelhaft. Matching bedeutet anpassen
Selected response from:

Mats Wiman
Sweden
Local time: 12:59
Grading comment
Many thanks.

4 KudoZ points were awarded for this answer



Summary of answers provided
naMarkenmix
margit neumann (X)
naMarkenanpassung
Mats Wiman
naMarken-Matching?
Randi Stenstrop


  

Answers


49 mins
Markenmix


Explanation:
Wenn Kontext: Sortimentspolitik/ Marketing/ Handel


margit neumann (X)
Local time: 12:59
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1 hr
Markenanpassung


Explanation:
Markenmix ist zweifelhaft. Matching bedeutet anpassen


    Me mysel and I
Mats Wiman
Sweden
Local time: 12:59
Native speaker of: Native in SwedishSwedish
PRO pts in pair: 711
Grading comment
Many thanks.
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2 hrs
Marken-Matching?


Explanation:
I think this may be another English term that will be (has been?) adopted by many languages without translation.

However, it is also likely to become a hybrid as in these examples, which I have found in German texts (using Google):

- E-Matching
- Job-Matching-Prozesse
- morphosyntaktische 'Matching-Effekte'
- Konstruktion einer Matching-
Transformation mit Hilfe eines Kohonen-Netzes

Note the capital M that makes it German!

In this spirit, the solution would be

Marken-Matching

- but I have found no examples.

If you insist on a purely German term, I suggest "Markenangleichung" or perhaps "Markenentsprechung", but again: no examples.

I hope this helps.


Randi Stenstrop
Local time: 12:59
Native speaker of: Danish
PRO pts in pair: 98
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