Glossary entry (derived from question below)
Aug 8, 2002 22:57
22 yrs ago
2 viewers *
English term
own-label
English to German
Bus/Financial
Unfortunately, (product name 1) had a tough year fighting off (product name 2) and own-label competitors.
(market situation)
(market situation)
Proposed translations
(German)
5 +7 | Hausmarken / Eigenmarken | swisstell |
5 | Konkurrenzprodukte aus dem eigenen Haus | Horst2 |
4 -2 | Brand Name Products | William Kratzer Jr. |
2 -1 | Generika | Ralf Lemster |
Proposed translations
+7
36 mins
Selected
Hausmarken / Eigenmarken
so nannten wir diese im Detailhandel, im Gegensatz zu den Markenartikeln
--------------------------------------------------
Note added at 2002-08-08 23:39:54 (GMT)
--------------------------------------------------
to be on the complete side, I would have to include Privatmarken, another name that is a thorn in the eye of a \"Markenartikler\".
Incidentally, you will find thousand of Google hits on all these 3 designations.
--------------------------------------------------
Note added at 2002-08-09 02:47:43 (GMT)
--------------------------------------------------
EIGENMARKE seem to be the consensus (see below), i.e. in this context EIGENMARKEN-KONKURRENZ
--------------------------------------------------
Note added at 2002-08-08 23:39:54 (GMT)
--------------------------------------------------
to be on the complete side, I would have to include Privatmarken, another name that is a thorn in the eye of a \"Markenartikler\".
Incidentally, you will find thousand of Google hits on all these 3 designations.
--------------------------------------------------
Note added at 2002-08-09 02:47:43 (GMT)
--------------------------------------------------
EIGENMARKE seem to be the consensus (see below), i.e. in this context EIGENMARKEN-KONKURRENZ
4 KudoZ points awarded for this answer.
Comment: "Ganz herzlichen Dank für die Hilfe!
Kerstin Braun"
-1
3 mins
Generika
Since we've been talking about pharmaceuticals all day, my take on "own-label" is that it refers to drugs sold under a shop's own brand - such as Walgreen's Aspirin in the US, to name an example.
Not 100% sure, but I guess in German you would refer to such drugs as "Generika".
Not 100% sure, but I guess in German you would refer to such drugs as "Generika".
Peer comment(s):
disagree |
Karlo Heppner
: Generika sind Nachbauten bewährter Medikamente, die billiger verkauft werden.
1 hr
|
War spät gestern...
|
-2
4 mins
Brand Name Products
Own label - Brand name products
--------------------------------------------------
Note added at 2002-08-08 23:02:37 (GMT)
--------------------------------------------------
http://www.competition-commission.org.uk/fulltext/446glossar...
--------------------------------------------------
Note added at 2002-08-08 23:02:37 (GMT)
--------------------------------------------------
http://www.competition-commission.org.uk/fulltext/446glossar...
Peer comment(s):
disagree |
swisstell
: to the contrary, Brands i.e. Brand Names are not "own-label"
33 mins
|
disagree |
Karlo Heppner
: Sehe das wie e-rich
1 hr
|
3 days 9 hrs
Konkurrenzprodukte aus dem eigenen Haus
Konkurrenzprodukte unter eigenem Namen ( label )
Something went wrong...