content farm

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00:58 Feb 7, 2020
English to German translations [PRO]
Tech/Engineering - IT (Information Technology)
Additional field(s): Advertising / Public Relations, IT (Information Technology), Internet, e-Commerce, Marketing / Market Research
English term or phrase: content farm
Definition from Oxford:
A website that contains very large quantities of content, typically of low quality or aggregated from other sites, generated solely to ensure that it appears high on the list of results returned by a search engine.

Example sentence(s):
  • Over the past two years, we've learned that there isn't any actual monetizable 'cultural value' in building a content farm with an authoritative voice or domination of a niche area. Vice
  • Most websites that buy articles from content farms are information-oriented, meaning their readers want quick, accurate info rather than a thoughtful reading experience. MediaBistro
  • In recent years, sites known as content farms have been taking advantage of the Google algorithm by copying content from reputable sites or publishing only words and phrases people might search for. The result is often a garbled mess of robot-speak that appears at the top of search returns. Slate (video)
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Summary of translations provided
4 +1Content Farm
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Translations offered


15 hrs   confidence: Answerer confidence 4/5Answerer confidence 4/5 peer agreement (net): +1
Content Farm


Definition from House of Yas:
Definition von Content Farm : Eine Content Farm (auch als Content Mill oder Content Factory bezeichnet) ist ein Internet-Unternehmen, das suchmaschinenoptimierte Inhalte in großer Anzahl veröffentlicht. Meist handelt es sich dabei um Texte; häufig werden diese durch Grafiken, Bilder, Videos oder Audiodateien ergänzt.

Example sentence(s):
  • Eine Content Farm (Synonyme: Content Mill, Content Fabrik, Content Factory) ist eine Online-Plattform, auf der Inhalte in großer Zahl veröffentlicht werden. Dahinter verbergen sich Unternehmen, deren Geschäftsmodell darin besteht, über ein hohes Ranking in den Suchmaschinen eine große Reichweite zu erzielen und diese über Werbeplatzierungen zu monetarisieren. - contensquare  
  • Als Content Farm (englisch: Content Mill) bezeichnet man eine Plattform im Internet, die einen extrem hohen Anteil an Content, also Inhalten aufweisen. Diese Websites sind speziell darauf ausgelegt, Klicks und mit Werbeeinnahmen Umsätze zu generieren. - lindbaum  
  • Als „Content Farm“ oder „Content Mill“ werden Internetportale oder Onlineplattformen bezeichnet, die gezielt Content publizieren, diesen suchmaschinengerecht aufbereiten, um möglichst viel Traffic zu generieren. - Online-Marketing-Lexikon  
gofink
Austria
Local time: 07:50
Native speaker of: Native in GermanGerman
PRO pts in category: 130

Votes in favor of/against selecting this as the best translation of the term asked
Yes  Egmont Schröder: Richtig, ein gängiger Begriff
2 days 17 hrs
  -> Danke Egmont!
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