GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW) | ||||||
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20:35 Mar 29, 2008 |
English to Indonesian translations [PRO] Marketing - Business/Commerce (general) / sales | |||||||
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| Selected response from: Hikmat Gumilar Indonesia Local time: 15:34 | ||||||
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panggilan promosi tak terjadwal Explanation: Berdasarkan definisi berikut, saya mengusulkan cold calling = panggilan promosi tak terjadwal Ref.: Cold calling is the process of approaching prospective customers or clients, typically via telephone, who were not expecting such an interaction Reference: http://en.wikipedia.org/wiki/Cold_calling |
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menghubungi calon pelanggan tanpa membuat janji terlebih dahulu Explanation: menghubungi (via telepon/kunjungan) |
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panggilan (telepon) tanpa janji Explanation: atau jika ada kesan negatif yang harus disampaikan dalam teks bisa pakai "panggilan (telepon) yang tidak diundang" IMHO |
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penjualan rambang Explanation: Pilihan lain. KBBI: ram·bang a 1 tidak tetap hati (tujuan); ragu-ragu; 2 seadanya saja; acak; umum: contoh-contoh itu diambil secara --; -- mata ki suka bermain perempuan atau suka kawin; mata keranjang; me·ram·bang v bekerja atau berkata dng tidak menentu dan tidak jelas; berkata atau bekerja membabi buta; merawak rambang; me·ram·bang-ram·bang v berkeliling tanpa tujuan tertentu: dia hanya ~ ke seluruh kota Reference: http://pusatbahasa.diknas.go.id/kbbi/index.php |
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penjualan mendadak Explanation: jualan dadakan, tiba-tiba saja menelepon pelanggan untuk menjual barang. Alternatif lain |
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pemasaran melalui telepon/kunjungan kepada orang yg belum dikenal Explanation: Dalam cold call lebih berat bobotnya kepada unsur "tidak kenal" dgn org yg ditelpon/dikunjungi |
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penjualan melalui telepon tak diundang Explanation: Karena cold calling selalu dilakukan untuk 'menjual' sesuatu, sepertinya kata penjualan harus disisipkan dalam istilah bahasa Indonesianya, mungkin 'penjualan melalui telepon tak diundang' bisa dipakai? |
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panggilan jual dingin Explanation: Nah, berhub/ mungkin belum ada padanan Indonesianya, bisa dikarang-karang sendiri deh. Pilih yang paling singkat; lama2 bakal populer. Lagi pula, ini akan menggampangkan penerjemahan "hot call" dan "warm call". Ref: By definition both the warm call and the hot call are different from the cold call simply by temperature. They are easier to make and do not have the same risk associated with them. What risk you ask? The risk of rejection. Probably the greatest stumbling block to most sales people. And indeed the thing that most people fear in a range of situations - rejection. Both of these calls have the benefit of the prospect at least wanting to see you and listen to you. Reference: http://www.geoffkirkwood.com/marketing-ideas/cold-call-marke... |
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pemasaran via telpon/kunjungan acak Explanation: |
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