Everything speaks distractors and commitments

18:14 Jan 7, 2020
English to Italian translations [PRO]
Marketing - Marketing / Market Research / Everything speaks distractors and commitments
English term or phrase: Everything speaks distractors and commitments
Everything speaks distractors and commitments

Linee guida (per punti schematici) per ottimizzare il lavoro dello staff di vendita di un negozio, gli altri punti sono:

Service mapping
Customer expectations
Empower you staff to say “yes”.
Serena Falconi
Italy
Local time: 22:04

Summary of reference entries provided
https://www.varinsights.com/doc/rspa-retailnow-keynote-highlights-0001
Fabrizio Zambuto

  

Reference comments


18 mins peer agreement (net): +1
Reference: https://www.varinsights.com/doc/rspa-retailnow-keynote-highlights-0001

Reference information:
Everything speaks

Snow points out everything either enhances or detracts from your brand, “and brand is a fragile thing.” He added, “You and I know what we intend makes no difference. It’s what your customer perceives.” He suggested making two lists:
Everything speaks distractors –things that detract from the image you want to have

Everything speaks commitments – things your employees do to enhance the company’s image

Snow advised companies to focus on the top ten changes and commitments they want to make.

--------------------------------------------------
Note added at 27 mins (2020-01-07 18:42:06 GMT)
--------------------------------------------------

per il momento non me ne viene in mente una sola decente :(
per questo ho messo una reference, più per aggiungere contesto che altro...

--------------------------------------------------
Note added at 34 mins (2020-01-07 18:48:25 GMT)
--------------------------------------------------

mi verrebbe una cosa tipo: "tutto può attirare o scoraggiare il cliente" ma è catchy come una pizza fredda o una birra calda...:D

Fabrizio Zambuto
Native speaker of: Native in ItalianItalian
PRO pts in category: 20
Note to reference poster
Asker: Quindi che proposta di traduzione faresti?


Peer comments on this reference comment (and responses from the reference poster)
agree  Elena Feriani: Everything speaks è un po' un motto secondo me... sono comportamenti "Everything speaks" e contrari a "Everything speaks" dell'azienda/dipendenti che influiscono su come la marca viene percepita
44 mins
  -> grazie Elena :)
Login to enter a peer comment (or grade)



Login or register (free and only takes a few minutes) to participate in this question.

You will also have access to many other tools and opportunities designed for those who have language-related jobs (or are passionate about them). Participation is free and the site has a strict confidentiality policy.

KudoZ™ translation help

The KudoZ network provides a framework for translators and others to assist each other with translations or explanations of terms and short phrases.


See also:

Your current localization setting

English

Select a language

Term search
  • All of ProZ.com
  • Term search
  • Jobs
  • Forums
  • Multiple search