brand inventory vs. brand exploratory
Polish translation: inwentaryzacja marki vs. rozpoznanie marki
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| 11:32 Oct 8, 2010 |
| English to Polish translations [PRO] Marketing - Management / zarządzanie marką | |||||||
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|  Selected response from: Karol Kawczyński Poland Local time: 15:19 | ||||||
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| 4 | inwentaryzacja marki vs. rozpoznanie marki |
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Answers
4 hrs confidence: 
inwentaryzacja marki vs. rozpoznanie marki Explanation: http://www.ipo.pl/public_relations/artykuly/jak_podejsc_do_a... Zwykle na audyt składa się: • wewnętrzny opis, który ma pokazać jak marka była wprowadzana na rynek i jak sobie na nim radziła (tzw. inwentaryzacja marki), • zewnętrzne sprawdzenie, które ma na celu ustalenie co marka robi i co znaczy dla konsumentów (tzw. rozpoznanie marki), |
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