dayparting

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21:04 Mar 22, 2020
English to Romanian translations [PRO]
Marketing - Marketing / Market Research
Additional field(s): Advertising / Public Relations, Internet, e-Commerce, Marketing / Market Research
English term or phrase: dayparting
Definition from WordStream:
Dayparting is a pay-per-click (PPC) advertising tactic by which you schedule ads for certain times of day or certain days of the week in order to more effectively target audiences. For example, if you’re advertising your store to local prospects, you can use dayparting to ensure that your ads only show when your store is open.

Example sentence(s):
  • For this brand, we were running Facebook Ad campaigns and Google AdWords campaigns. I utilized dayparting only on Facebook Ads, knowing that the marketers would most likely to pay attention to our ad during work hours and not in their personal hours. Disruptive Advertising
  • While dayparting is an extremely useful tool for boosting performance, it’s critical that you employ your ad scheduling strategy in a consistent manner with your campaign goals. PPC Hero
  • Dayparting is useful when you know that your ads will have a greater impact on certain days of the week or times of the day. AdRoll
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Summary of translations provided
4 +1selectarea segmentelor orare de audiență
Claudiu Ignuța-Ciuncanu


  

Translations offered


  confidence: Answerer confidence 4/5Answerer confidence 4/5 peer agreement (net): +1
selectarea segmentelor orare de audiență


Definition from Panouri publicitare.ro:
Anumite canale media împart ziua în segmente de audiență, care permit o vizare mai precisa a publicului țintă.

Example sentence(s):
  • Selectarea intervalelor orare cele mai potrivite pentru difuzarea spoturilor publicitare... - Gold FM  
Claudiu Ignuța-Ciuncanu
Romania
Local time: 11:45
Native speaker of: Native in RomanianRomanian
PRO pts in category: 8

Votes in favor of/against selecting this as the best translation of the term asked
Yes  Adriana Sandru
3 days 15 hrs
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