audience eroded

02:59 Sep 14, 2010
English to Spanish translations [PRO]
Social Sciences - Journalism
English term or phrase: audience eroded
Hola, necesito su ayuda, gracias.

Fewer journalists are reporting less news in fewer pages, and the hegemony that near-monopoly metropolitan newspapers enjoyed during the last third of the twentieth century, even as their primary audience eroded, is ending.

Menos periodistas están reportando menos noticias en menos páginas, y la hegemonía del casi monopolio que disfrutaron los periódicos metropolitanos durante el último tercio del siglo XX, incluso mientras su audiencia principal se erosiona, está terminando.
claudiatradu (X)


Summary of answers provided
4 +1a pesar de que su público principal mermaba,
Cecilia Gowar
4aun cuando su audiencia principal se erosionaba
JH Trads
4incluso a pesar de su pérdida gradual de audiencia primaria
Beatriz Ramírez de Haro
4aunque los lectores a los que iban dirigidos fueran reduciendo su número
José Mª SANZ (X)
3aún cuando su audiencia/número de lectores iba disminuyendo/se disminuia/ iba en descenso
bcsantos


  

Answers


2 mins   confidence: Answerer confidence 4/5Answerer confidence 4/5
aun cuando su audiencia principal se erosionaba


Explanation:
espero que te ayude

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Note added at 5 mins (2010-09-14 03:04:31 GMT)
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es necesario el pasado para erosionar luego de disfrutaron

o incluso para marcar más lo paulatino:

....se iba erosionando / iba menguando

JH Trads
United States
Local time: 06:22
Native speaker of: Native in SpanishSpanish, Native in FrenchFrench
PRO pts in category: 8
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3 hrs   confidence: Answerer confidence 4/5Answerer confidence 4/5
aunque los lectores a los que iban dirigidos fueran reduciendo su número


Explanation:
Creo que lo que ha ocurrido es que los periódicos metropolitanos disminuyen en contenido, personal e influencia. Han pasado los tiempos de las vacas gordas, cuando a pesar de que los lectores para los que estaban pensados disminuían, seguían manteniendo su hegemonía.


PRIMARY AUDIENCE

Marketing Dictionary:
primary audience
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1. Targeted group for a specific advertising campaign. For example, the primary audience for new and improved diapers would be parents with babies. When an advertising strategy is being developed, the characteristics and buying habits of a primary audience must be evaluated carefully.

2. Targeted group for the editorial content of a publication. For example, the primary audience for an article on financial strategies would be investors. A publication will first identify its primary audience and then gear its editorial toward the wants and needs of this target group.

3. Total number of a publication's primary readers. For example, if one hundred individuals either subscribed to, read, or purchased a publication, this figure would represent its primary audience.

4. Individuals to whom, or places where, a publication is delivered or sold. For example, if one hundred copies of a publication are delivered among residences, newsstands, and libraries, this figure would be its primary audience.


José Mª SANZ (X)
Spain
Local time: 12:22
Native speaker of: Spanish
PRO pts in category: 17
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4 hrs   confidence: Answerer confidence 4/5Answerer confidence 4/5
incluso a pesar de su pérdida gradual de audiencia primaria


Explanation:
Definición de Audiencia primaria
Data-Red Diccionario de Marketing español-español
inglés: Primary Audience
Audiencia principal a la que se dirige el mensaje.

Beatriz Ramírez de Haro
Spain
Local time: 12:22
Works in field
Native speaker of: Native in SpanishSpanish
PRO pts in category: 238
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5 hrs   confidence: Answerer confidence 3/5Answerer confidence 3/5
aún cuando su audiencia/número de lectores iba disminuyendo/se disminuia/ iba en descenso


Explanation:
..

bcsantos
Gibraltar
Local time: 12:22
Works in field
Native speaker of: Native in EnglishEnglish, Native in SpanishSpanish
PRO pts in category: 16
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6 hrs   confidence: Answerer confidence 4/5Answerer confidence 4/5 peer agreement (net): +1
a pesar de que su público principal mermaba,


Explanation:
o "iba en merma".
"Erode" en este caso es "menguar, mermar". También "ir reduciéndose, disminuyendo", pero preferiría evitar los gerundios.
"Even as" aquí es: "a pesar de", no es necesario agregar "incluso", a mi parecer.

Cecilia Gowar
United Kingdom
Specializes in field
Native speaker of: Native in SpanishSpanish
PRO pts in category: 68

Peer comments on this answer (and responses from the answerer)
agree  Christine Walsh
3 hrs
  -> Thanks Christine!
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