click and mortar

For term searches and specialty glossaries, please try the new GBK glossaries
14:59 Jun 3, 2010
English to Turkish translations [PRO]
Marketing - Internet, e-Commerce
Additional field(s): Advertising / Public Relations, Business/Commerce (general)
English term or phrase: click and mortar
Definition from DDA Ltd.:
Click-and-mortar business refers to a company with actual facilities where customers can purchase products or services but that also has an e-commerce store where customers can make purchases online.

Example sentence(s):
  • The eHome business model takes the "brick and mortar" real estate business and transforms it into what Patrick Husting, the company's chief technology officer, calls a "click-and-mortar" operation by merging the power of the Internet with the knowledge of experienced real estate agents. Microsoft News Center
  • Some insurers are already in the process of becoming 'clicks and mortar' e-businesses with a preliminary strategy of single transaction pages at their public web sites and with private extranets designed for customers or agents. facworld.com
  • Despite the growth in such click and mortar approaches to e-commerce, little research has specifically addressed this common business model. Journal of Interactive Advertising
Glossary-building KudoZ




This question was created by:


This question will remain open until an answer receives the required level of agreement from peers. Submission is still possible.


Summary of translations provided
5Tıkla ve Satın al
Salih YILDIRIM


  

Translations offered


9 days   confidence: Answerer confidence 5/5
Tıkla ve Satın al


Definition from own experience or research:
Verilen metinden algıladığın anlam budur.

Example sentence(s):
  • e-ticarettekinden daha basit tek sayfa üzerinde seçim yaparak alış-veriş yapma modeli. - Proz.com  
Salih YILDIRIM
United States
Local time: 22:03
Native speaker of: Native in TurkishTurkish
Login to enter a peer comment (or grade)



Login or register (free and only takes a few minutes) to participate in this question.

You will also have access to many other tools and opportunities designed for those who have language-related jobs (or are passionate about them). Participation is free and the site has a strict confidentiality policy.

KudoZ™ translation help

The KudoZ network provides a framework for translators and others to assist each other with translations or explanations of terms and short phrases.


See also:
Term search
  • All of ProZ.com
  • Term search
  • Jobs
  • Forums
  • Multiple search