behavioral targeting

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09:01 Jan 26, 2010
English to Urdu translations [PRO]
Bus/Financial - Advertising / Public Relations
Additional field(s): Internet, e-Commerce, Marketing / Market Research
English term or phrase: behavioral targeting
Definition from Sprythink Inc.:
A technique used by online publishers and advertisers to increase the effectiveness of their campaigns. Behavioral targeting uses information collected on an individual‘s web browsing behavior such as the pages they have visited or the searches they have made to select which advertisements to be displayed to that individual. Practitioners believe this helps them deliver their online advertisements to the users who are most likely to be influenced by them.

Example sentence(s):
  • Behavioral patterns can often reveal far more about an individual's wants and needs than simple demographics. Using AOL's behavioral targeting technology, you can identify the types of patterns that indicate potential customers, and deliver ads accordingly. AOL Inc.
  • Since the ad is generated by a consumer’s demonstrated interest, behavioral targeting provides stronger, more promising sales leads, allowing marketers to serve relevant ads anywhere within a network of websites. CBS Interactive Inc.
  • Behavioral targeting technologies work by anonymously monitoring and tracking the content read and sites visted by a designated unique user or IP as that user surfs the Internet. Search Engine Journal
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Summary of translations provided
5طرزِ عمل کی بنیاد پر ہدف بنانا
Hatim Ali
5سوچ کو مدنظر رکھتے ہوءے
Muhammad Sabir

Discussion entries: 1


Translations offered

2 days 21 hrs   confidence: Answerer confidence 5/5
سوچ کو مدنظر رکھتے ہوءے

Definition from own experience or research:
گاہک کی سوچ کو خاص طور پر دھیان میں رکھتے ہوءے

Example sentence(s):
  • گاہک کی سوچ کو خاص طور پر دھیان میں رکھتے ہوءے کام کیا جاءے - Muhammad SABIR  
Muhammad Sabir
Local time: 19:58
Native speaker of: Native in UrduUrdu
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4003 days   confidence: Answerer confidence 5/5
طرزِ عمل کی بنیاد پر ہدف بنانا

Definition from own experience or research:
کسی مخصوص رویے یا عادات کے مطابق اہدافی لائحہ عمل کو طرز عمل کی بنیاد پر ہدف بنانا کہا جاتا ہے

Example sentence(s):
  • فیس بُک اپنے صارفین کے آن لائن طرز عمل کو ہدف بناتے ہوئے اُنہیں ان کی دلچسپی پر مبنی اشتہار دکھاتی ہے۔ - Own research 
Hatim Ali
Local time: 19:58
Native speaker of: Native in UrduUrdu
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