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autumn flutter

English translation: something exciting (an offer/promotion) available this autumn

GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW)
English term or phrase:autumn flutter
Selected answer:something exciting (an offer/promotion) available this autumn
Entered by: acetran

02:55 Nov 24, 2015
English language (monolingual) [PRO]
Marketing - Tourism & Travel
English term or phrase: autumn flutter
http://www.dukeshotel.com/specialoffers-summer-in-the-city-2...

what does flutter mean here?
Ivan Niu
China
Local time: 05:56
something exciting (an offer/promotion) available this autumn
Explanation:
Advertising and Marketing men have to sell and create catchy phrases to attract potential buyers/customers. This is an example.

Just like we talk about the flutter of the bird, this offer is so exciting that it will create a 'flutter' among tourists/travelers/potential customers.
Selected response from:

acetran
Grading comment
Selected automatically based on peer agreement.
4 KudoZ points were awarded for this answer



SUMMARY OF ALL EXPLANATIONS PROVIDED
4 +3something exciting (an offer/promotion) available this autumn
acetran
4Autumn Indulgence/Treat
Yvonne Gallagher


Discussion entries: 1





  

Answers


36 mins   confidence: Answerer confidence 4/5Answerer confidence 4/5 peer agreement (net): +3
something exciting (an offer/promotion) available this autumn


Explanation:
Advertising and Marketing men have to sell and create catchy phrases to attract potential buyers/customers. This is an example.

Just like we talk about the flutter of the bird, this offer is so exciting that it will create a 'flutter' among tourists/travelers/potential customers.

acetran
Specializes in field
Native speaker of: Native in HindiHindi, Native in EnglishEnglish
PRO pts in category: 4
Grading comment
Selected automatically based on peer agreement.

Peer comments on this answer (and responses from the answerer)
agree  Tony M: Agree with your answer, though not entirely with your explanation; in EN, we also have to expression 'to have a flutter', usually meaning 'to take some kind of gamble' (casino, horses, etc.) — but also 'to spalsh out on something indulgent for yourself'
5 hrs
  -> Thanks for the information.
agree  Natalie Soper: It also evokes the fluttering of autumn leaves as they fall.
6 hrs
  -> Yes. Thanks.
agree  Phong Le
11 days
Login to enter a peer comment (or grade)

4 days   confidence: Answerer confidence 4/5Answerer confidence 4/5
Autumn Indulgence/Treat


Explanation:
I was waiting for Tony to post an answer as he mentioned this in his comment

This is a multiple wordplay, a typical marketing ploy, on the word "flutter", and the main emphasis here is making an unmissable offer to customers to indulge/treat themselves "have a little flutter" =spend a little bit of money (take a gamble/place a small wager) to have a good result by getting away for an "autumn flutter" or autumn break/treat. Treat yourself this autumn!
And yes, the fluttering autumn leaves are also evoked
And yes, this offer might create a bit of excitement (bit of a flutter)



Yvonne Gallagher
Ireland
Local time: 22:56
Works in field
Native speaker of: Native in EnglishEnglish
PRO pts in category: 12
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