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funnel opportunities

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17:12 Feb 20, 2006
This question was closed without grading. Reason: Other

English to French translations [PRO]
Bus/Financial - Marketing / Market Research
English term or phrase: funnel opportunities
The context :
A successful alternative approach to optimise sales effectiveness and improve predictability is to unhook the above the funnel and in funnel activities. The first step is to determine the optimum number of in the funnel opportunities the direct sales force needs to be most effective. The requirement for the above the funnel activities is then the number of new opportunities which must be added each period to replenish the funnel at its optimum level. Once this is achieved, the direct sales force should not spend any time on above the funnel activities.
Martine Germain

Summary of answers provided
4opportunités en cours de réalisation/ciblées



2 hrs   confidence: Answerer confidence 4/5Answerer confidence 4/5
opportunités en cours de réalisation/ciblées

above the funnel (sales) prospect - prospect non ciblé
in the funnel (sales) prospect - prospect ciblé

Funnel and pipeline are often used interchangeably in sales.

Local time: 22:29
Specializes in field
Native speaker of: Native in EnglishEnglish
PRO pts in category: 24
Notes to answerer
Asker: Thank you. M. Germain

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Changes made by editors
Feb 20, 2006 - Changes made by Tony M:
LevelNon-PRO » PRO

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