07:35 Aug 27, 2008 |
English to French translations [PRO] Marketing - Marketing / Market Research | |||||||
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Summary of answers provided | ||||
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3 +1 | produits finis |
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4 | stratégie de suivi de produits |
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3 | strategie de finalisation de commandes |
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Summary of reference entries provided | |||
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Discussion entries: 1 | |
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produits finis Explanation: une suggestion |
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stratégie de suivi de produits Explanation: Vor le GD à "backend --> commerce" |
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strategie de finalisation de commandes Explanation: suggestion Backend: appréciation de suivi Def: measurement of a buyer's performance after he has ordered the first item in a series offering. Backend: finalisation de commande Def: activities necessary to complete a mail order transaction once an order has been received backend strategy = stratégie de finalisation de commandes |
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4 hrs |
Reference Reference information: From the first reference: Any products additional products that a customer buys that they didn't originally intend to are backend products. For instance, if a customer is buying a digital camera, memory cards, printers, and photo papers can all be backend products. You just have to sell them! En gros, il s'agit de produits offerts suite à l'achat d'un premier article, par exemple un cours après l'achat d'un logiciel, une imprimante après l'achat d'un ordinateur, etc... -------------------------------------------------- Note added at 5 hrs (2008-08-27 13:09:57 GMT) -------------------------------------------------- j'aurais du rajouter que dans une telle stratégie de vente, ce sont souvent les backend products qui rapportent le plus d'argent ! Pensez aux imprimantes vendues pas chères mais avec des cartouches d'encre hors de prix ! Reference: http://www.thatswise.com/free/lessons/2007/08.html Reference: http://www.onlyreviews.com/newpages/backendproducts.html |
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6 hrs |
Reference Reference information: On some way to consider backend products in marketing ... Reference: http://www.onlyreviews.com/newpages/backendproducts.html |
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