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direct response marketing company

German translation: Marketing durch Direktwerbung

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GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW)
English term or phrase:Direct Response Marketing
German translation:Marketing durch Direktwerbung
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21:24 Aug 22, 2001
English to German translations [PRO]
Marketing - Marketing / Market Research
English term or phrase: direct response marketing company
from a corporate profile
thanks for any suggestions!
Johanna Timm, PhD
Canada
Local time: 01:39
Sofortbestellung
Explanation:
My dictionary agrees with cochrum that the term is usually left untranslated. But I thought I'd give you a few German terms as well. Eine Firma die den Einkauf/Verkauf durch Sofortbestellung betreibt. A couple more terms: Direktantwort, Antwortinserat.
Selected response from:

Kim Metzger
Mexico
Local time: 03:39
Grading comment
Thanks to both of my answerers. I was stuck with the Respons part( there are many google hits for Direkt Marketing used in German sites. I decided to go for *Marketing durch Direktwerbung*
4 KudoZ points were awarded for this answer

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Summary of answers provided
na +1Direktmarketing or Direkt Marketing Firmacochrum
naSofortbestellung
Kim Metzger


  

Answers


45 mins peer agreement (net): +1
Direktmarketing or Direkt Marketing Firma


Explanation:
Direkt Marketing
Umfasst alle Aktivitäten, bei denen Medien und Kommunikationstechniken mit der Absicht eingesetzt werden, eine interaktive Beziehung zu Zielpersonen herzustellen, um sie zu einer individuellen, meßbaren Reaktion zu veranlassen.

cochrum
Germany
Local time: 10:39

Peer comments on this answer (and responses from the answerer)
agree  Ralf Lemster: but in line with new German spelling, it should be "Direkt-Marketing[-Firma]"
2 hrs
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6 hrs
Sofortbestellung


Explanation:
My dictionary agrees with cochrum that the term is usually left untranslated. But I thought I'd give you a few German terms as well. Eine Firma die den Einkauf/Verkauf durch Sofortbestellung betreibt. A couple more terms: Direktantwort, Antwortinserat.


    Goede - Marketing Lexikon
Kim Metzger
Mexico
Local time: 03:39
Native speaker of: Native in EnglishEnglish
PRO pts in category: 35
Grading comment
Thanks to both of my answerers. I was stuck with the Respons part( there are many google hits for Direkt Marketing used in German sites. I decided to go for *Marketing durch Direktwerbung*
Login to enter a peer comment (or grade)




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