GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW) | ||||||
---|---|---|---|---|---|---|
|
08:39 Sep 26, 2011 |
English to Polish translations [PRO] Marketing - Business/Commerce (general) | |||||||
---|---|---|---|---|---|---|---|
|
| ||||||
| Selected response from: Elzbieta Petlicka (X) United States Local time: 03:32 | ||||||
Grading comment
|
Summary of answers provided | ||||
---|---|---|---|---|
3 +1 | polecenie produktu |
|
polecenie produktu Explanation: Referral i recommendation mają zbliżone znaczenie (podobnie jak rekomendacja i polecenie) i czasem nawet są używane zamiennie. Recommendation/rekomendacja kładzie nacisk na zachwalanie zasad produktu lub cech danej osoby (np. w aplikacji o pracę) i jest to bardzo korzystna opinia dot. cech lub kwalifikacji. Referal to bardziej polecenie, skierowanie kogoś do kupna czegoś lub kontaktu z kimś. Nie jest jednak tak silne jak recommendation. http://www.susanmernit.com/blog/2009/03/social-capital-and-t... Referral: You might find it useful to meet X. Recommendation: You WILL find it useful to meet X. A referral is a little more involved: A, you should really connect with B. A recommendationadds in reasoning: A, should should hire B because of this. 1) A REFERRAL is when a need for the product or service has been identified, and the call is expected by the person with the need - that I would class as a true referral - rather than often what is put onto bits of paper at some breakfast meeting - which is little more than a 'tip' or a 'lead' at the very most! 2) A RECOMMENDATION - putting aside the recommendation/testimonial reference, a recommendation to me means saying to someone - oh you need help with 'x', call 'y' because he's really good.... http://www.linkedin.com/answers/marketing-sales/business-dev... |
| |
Grading comment
| ||
Login to enter a peer comment (or grade) |
Login or register (free and only takes a few minutes) to participate in this question.
You will also have access to many other tools and opportunities designed for those who have language-related jobs (or are passionate about them). Participation is free and the site has a strict confidentiality policy.