Login or register (free and only takes a few minutes) to participate in this question.
You will also have access to many other tools and opportunities designed for those who have language-related jobs (or are passionate about them). Participation is free and the site has a strict confidentiality policy.
08:08 Aug 2, 2004
English to Polish translations [PRO] Marketing - Internet, e-Commerce / internet web site
English term or phrase:landing page
przpuszczam, że strona, na któr± się trafia przez wyszukiwarkę, ale jak to krócej nazwać po polsku?
IMO nie jest to *bezposredni* wynik z wyszukiwarki
definicja landing page tu: http://www.businessknowhow.com/internet/landing-page.htm
Imagine the following scenario . . . You're selling a product and want to generate leads. So you send an e-mail to an appropriate list in which you offer a must-read White Paper, guide, or report loaded with valuable information.
All the reader has to do is download the document from your Web site. In your e-mail you provide a "hot link" (a live, linked URL) for them to click on. The link automatically takes the reader to a specific page on your Web site.
In the jargon of electronic direct mail this page is called the "landing page" or "jump page." (In other words, it's the Web page you land at, or jump to, from the e-mail.)