Athleisure trend

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11:13 Jul 13, 2018
English to Russian translations [PRO]
Textiles / Clothing / Fashion / Marketing related text
English term or phrase: Athleisure trend
The athleisure trend has blurred the boundaries between functional wear and leisurewear. Functional wear is no longer a niche market, but in the rapidly growing apparel market it is now seen as a sector in its own right.

"Athleisure", судя по всему, это не просто "спортивная одежда". Вот статья из англоязычной Википедии:

https://en.wikipedia.org/wiki/Athleisure

Существует ли русский аналог? И как, все-таки, лучше перевести в сочетании с "trend"? Любые идеи приветствуются. Заранее благодарю!
Tatiana Grehan
United States
Local time: 22:00


Summary of answers provided
4 +1Стиль спорт-шик
Victoria Gressard
3Трендовая одежда для активного отдыха
Viktor Kovalchuk
3тренд повседневной одежды, предназначенной для занятий спортом
Vladyslav Golovaty


Discussion entries: 2





  

Answers


15 mins   confidence: Answerer confidence 3/5Answerer confidence 3/5
athleisure trend
тренд повседневной одежды, предназначенной для занятий спортом


Explanation:
это удобная одежда, предназначенная для занятий спортом и одновременно являющаяся повседневной одеждой.

Vladyslav Golovaty
Ukraine
Local time: 05:00
Native speaker of: Native in RussianRussian
PRO pts in category: 1
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20 mins   confidence: Answerer confidence 4/5Answerer confidence 4/5 peer agreement (net): +1
athleisure trend
Стиль спорт-шик


Explanation:
См. ссылки. Судя по описанию, "спорт-шик" - это как раз ваше "Athleisure". Ну а слово "trend" в контексте я бы перевела как "стиль".

https://www.cosmo.ru/fashion/trends/na-probezhku-kak-na-bal-...

Example sentence(s):
  • http://discoverstyle.ru/v-trende-stil-sport-shik/
  • https://hochu.ua/cat-fashion/trends/article-82559-otkuda-vzyalsya-stil-odezhdyi-sport-shik-i-kak-ego-nosit/
Victoria Gressard
France
Local time: 04:00
Works in field
Native speaker of: Native in RussianRussian

Peer comments on this answer (and responses from the answerer)
agree  Natalie
22 hrs
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21 mins   confidence: Answerer confidence 3/5Answerer confidence 3/5
athleisure trend
Трендовая одежда для активного отдыха


Explanation:
*

Example sentence(s):
  • Трендовая одежда для активного отдыха - модные идеи, что ...
  • Осваиваем тренд athleisure: как, когда и зачем его носить
Viktor Kovalchuk
Local time: 05:00
Native speaker of: Native in RussianRussian, Native in UkrainianUkrainian
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