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off-trade, on-trade

Spanish translation: Off trade: Ventas de distribuidores y supermercados

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21:12 Aug 21, 2000
English to Spanish translations [PRO]
Marketing
English term or phrase: off-trade, on-trade
The focus is primarily on the off-trade because xxx is so dominant in the on-trade, but we have seen good results from in-store promotions and tastings.”
Judy Rojas
Chile
Local time: 20:37
Spanish translation:Off trade: Ventas de distribuidores y supermercados
Explanation:
Whereas on trade involves those direct transactions with large corporations or individual end-users that don't purchase from distributors. On-trade is more colloquial, it is used in Marketing when someone is trying to differentiate between direct trade and off trade. In International commerce, On trade is simply TRADE. In marketing off trade is used to describe mostly distribution channels.
Off trade is also used by baseball players that will be transferred to another team, e.g., Curt Schilling from the Philadelphia Phillies looking forward to get "purchased" by the Cleveland Indians. The National League, in this case, would be overseeing the operation. A website is provided....
Selected response from:

Yvette Camou
Mexico
Local time: 16:37
Grading comment
2 KudoZ points were awarded for this answer

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Summary of answers provided
naOff trade: Ventas de distribuidores y supermercadosYvette Camou
naver abajo
Patricia Lutteral


  

Answers


8 hrs
ver abajo


Explanation:
Parece referirse a los canales o circuitos tradicionales (o no tradicionales ) de comercialización del producto.
Espero que te sirva, suerte

Patricia Lutteral
Argentina
Local time: 20:37
Native speaker of: Spanish
PRO pts in pair: 1564
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3 days 13 hrs
Off trade: Ventas de distribuidores y supermercados


Explanation:
Whereas on trade involves those direct transactions with large corporations or individual end-users that don't purchase from distributors. On-trade is more colloquial, it is used in Marketing when someone is trying to differentiate between direct trade and off trade. In International commerce, On trade is simply TRADE. In marketing off trade is used to describe mostly distribution channels.
Off trade is also used by baseball players that will be transferred to another team, e.g., Curt Schilling from the Philadelphia Phillies looking forward to get "purchased" by the Cleveland Indians. The National League, in this case, would be overseeing the operation. A website is provided....


    Reference: http://www.producto.com.ve/194/notas/dorta.html
Yvette Camou
Mexico
Local time: 16:37
PRO pts in pair: 101
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