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In-store Merchandiser

Spanish translation: Exhibidor en una tienda

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GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW)
English term or phrase:In-store Merchandiser
Spanish translation:Exhibidor en una tienda
Entered by: Cynthia Brals-Rud
Options:
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02:52 Oct 27, 2001
English to Spanish translations [PRO]
English term or phrase: In-store Merchandiser
Position in a store.

Gracias!
Cynthia Brals-Rud
Local time: 05:42
exhibidor
Explanation:
Hola, Cynthia
Son los "exhibidores" donde se ponen productos de un tipo o de una marca.
Acá una buena ilustración de lo que se suele llamar exhibidor para punta de góndola (fijate también en el glosario, hace poco se preguntó "cabeza de gondola"):
http://www.creativemag.com/cbev0100.html

Este artículo es sobre exhibidores, te lo recomiendo por lo explícito:
The best in-store merchandising displays do not happen by accident. Careful planning and coordination with a manufacturers' overall marketing plans and objectives is key to launching a POP merchandising system that will garner acceptance by the trade and achieve longevity in the retail environment.
http://www.autoinstore.com/library/articles/1990_November_Se...

Acá hay exhibidores de todo tipo, con fotos:
http://www.exhibidores-usa.com/

Muchos saludos,

Patricia
Selected response from:

Patricia Lutteral
Argentina
Local time: 01:42
Grading comment
Si pudiera, te daría 1 millón de puntos. Excelente!
Muchísimas gracias por las referencias: son magníficas.
4 KudoZ points were awarded for this answer

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Summary of answers provided
4exhibidor
Patricia Lutteral


  

Answers


1 hr   confidence: Answerer confidence 4/5Answerer confidence 4/5
exhibidor


Explanation:
Hola, Cynthia
Son los "exhibidores" donde se ponen productos de un tipo o de una marca.
Acá una buena ilustración de lo que se suele llamar exhibidor para punta de góndola (fijate también en el glosario, hace poco se preguntó "cabeza de gondola"):
http://www.creativemag.com/cbev0100.html

Este artículo es sobre exhibidores, te lo recomiendo por lo explícito:
The best in-store merchandising displays do not happen by accident. Careful planning and coordination with a manufacturers' overall marketing plans and objectives is key to launching a POP merchandising system that will garner acceptance by the trade and achieve longevity in the retail environment.
http://www.autoinstore.com/library/articles/1990_November_Se...

Acá hay exhibidores de todo tipo, con fotos:
http://www.exhibidores-usa.com/

Muchos saludos,

Patricia

Patricia Lutteral
Argentina
Local time: 01:42
Native speaker of: Spanish
PRO pts in pair: 1564
Grading comment
Si pudiera, te daría 1 millón de puntos. Excelente!
Muchísimas gracias por las referencias: son magníficas.
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