cross-sell and up-sell techniques
Spanish translation: técnicas de cross-selling y up-selling
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| 15:20 Dec 15, 2000 |
| English to Spanish translations [PRO] | ||||
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|  Selected response from: Gonzalo Tutusaus Netherlands Local time: 08:10 | |||
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| na | Técnicas de ventas cruzadas y totales |
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| na | técnicas de cross-selling y up-selling |
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Answers
12 mins
Técnicas de ventas cruzadas y totales Explanation: Just guessing!! |
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10 hrs
técnicas de cross-selling y up-selling Explanation: El "up-sell", o "up-selling", consiste en estimular a los clientes para que compren productos de mayor valor a los que tenían previsto comprar. El "cross-sell", o "cross-selling", es la venta cruzada de productos (relacionados). Ambos términos se utilizan con frecuencia tal cual, en inglés. "Cross selling" se traduce siempre como "venta cruzada", pero no conozco un término ámpliamente utilizado para "up selling". En tal situación, la opción de dejarlo en inglés me parece acertada. Te adjunto un par de vínculos donde aparecen los términos. Un saludo. Reference: http://www.norsistemas.es/web2/servicios/s_crm_2.htm Reference: http://www.spss.es/ofertas/crm.asp |
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