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English to Swedish translations [PRO] Marketing - Advertising / Public Relations
English term or phrase:in-store (media)
From a dealer folder:
Retail. An experience zone.
New types of in-store media make shopping an entertaining and thought-provoking activity, encouraging longer times spent in-store. Practical guidelines and checklists on how to use the material and display products make it easy for shop personnel to make the highest impact in any type of space.