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02:37 May 6, 2005 |
French to English translations [PRO] Marketing - Marketing / Market Research / Promotional techniques | |||||||
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| Selected response from: emiledgar Belgium Local time: 21:21 | ||||||
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Summary of answers provided | ||||
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4 +1 | Cross marketing |
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3 | lateral ads or spots |
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lateral ads or spots Explanation: It sounds like advertising spots or commercials (ads) -- maybe there are several spots or commercials (ads) that are going to be aired concurrently for various demographic segments |
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Cross marketing Explanation: When one uses one product to promote another (an Hermes scarf with a Hermes perfume special, for instance) |
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