07:58 Apr 11, 2018
This question was closed without grading. Reason: Answer found elsewhere

French to English translations [PRO]
Marketing - Retail
French term or phrase: référents
The document I am translating outlines how this clothing brand is planning to redesign its stores to make them more attractive to customers. I don't understand what 'référents' means in this context!

"Le regard est guidé par un éclairage soigné tout au long d'un nouveau parcours, alternant nos key looks et thèmes, référents & accessoires avec des élements forts de storytelling..."

Any insights would be much appreciated :)
Paula McGowan
Local time: 05:39

Discussion entries: 9


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