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constructeur de référence

English translation: leading builder

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GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW)
French term or phrase:constructeur de référence
English translation:leading builder
Entered by: Paula Price
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19:11 Oct 25, 2004
French to English translations [Non-PRO]
Bus/Financial - Real Estate
French term or phrase: constructeur de référence
XXXXXXXX est le constructeur de référence en France sur le marché de la maison individuelle en secteur diffus avec une présence nationale dans 14 régions couvertes par 126 points de vente dont 24 maisons exposition.
Paula Price
Local time: 22:46
leading builder
Explanation:
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Note added at 5 mins (2004-10-25 19:17:30 GMT)
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de reference normally means something like \"benchmark\', but this is advertising or marketing speak for the company being number 1, or top dog in its field.
Selected response from:

Kpy
France
Local time: 23:46
Grading comment
Thanks a lot!
4 KudoZ points were awarded for this answer



Summary of answers provided
5 +3leading builder
Kpy


  

Answers


3 mins   confidence: Answerer confidence 5/5 peer agreement (net): +3
constructeur de référence
leading builder


Explanation:
-

--------------------------------------------------
Note added at 5 mins (2004-10-25 19:17:30 GMT)
--------------------------------------------------

de reference normally means something like \"benchmark\', but this is advertising or marketing speak for the company being number 1, or top dog in its field.

Kpy
France
Local time: 23:46
Works in field
Native speaker of: English
PRO pts in category: 4
Grading comment
Thanks a lot!

Peer comments on this answer (and responses from the answerer)
agree  Tony M: 'The standard by which others are judged' --- note in this context 'developer' might be more 'marketing-speak' --- think of Barratt Homes in the UK; they'd like to think of themselves as more than JUST a 'builder'!
1 hr
  -> Thanks Dusty - agree about "developer".

agree  Nathalie Bendavid
3 hrs

agree  Crissy
9 hrs
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