Wiedererkennungseffekt
English translation: brand recognition
| GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW) | ||||||
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| 19:44 Feb 21, 2006 |
| German to English translations [PRO] Law/Patents - Law: Patents, Trademarks, Copyright / Retail | |||||||
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|  Selected response from: Lancashireman United Kingdom Local time: 17:06 | ||||||
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| Summary of answers provided | ||||
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| 2 +4 | brand recognition |
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| 4 | halo effect |
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| 2 +1 | recognition effect |
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| Discussion entries: 5 | |
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Answers
24 mins confidence: 
peer agreement (net): +1
peer agreement (net): +1recognition effect Explanation: gets over 600 googles, but no mention of H. Ford... |
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32 mins confidence: peer agreement (net): +4
peer agreement (net): +4brand recognition Explanation: gets 857,000 googles ... but still no sign of the elusive Mr Ford If brand loyalty is strong enough, customers will consistently purchase the brand when they need a product in the particular product category. The three degrees of brand loyalty are brand recognition, brand preference, and brand insistence. http://college.hmco.com/business/pride/marketing/2000e/stude... http://www.asiamarketresearch.com/glossary/brand-recognition... |
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