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Messeneuheiten

English translation: Latest product innovations

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12:28 Jun 26, 2000
German to English translations [PRO]
Marketing
German term or phrase: Messeneuheiten
Unfortunately, there is no context. The term appears in a list, i.e. Produktpraesentationen, Anwenderberichte, Personalia, Bericht ueber Messeneuheiten etc. I believe it only means latest innovations being presented at trade shows/fairs, but I am not certain!
Anthony
English translation:Latest product innovations
Explanation:
This is a common term for new products/ innovations that get introduced "officially" during a big trade show, like Hannover Messe, Cebit etc. Developers try to make a product market-ready by these dates, so that orders or client's requests can be taken during the show to give the company a better idea about the demand and how much to produce.
Selected response from:

Stefanie Costa
Local time: 11:16
Grading comment
Thanks to everybody for providing great answers! It was hard to decide!
4 KudoZ points were awarded for this answer

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Summary of answers provided
naYour call!Dan McCrosky
nalatest product innovation
Dagmar Gove
naLatest product innovationsStefanie Costa
naAnthony, you got it.
Dierk Seeburg
naalthough...
Heather Starastin
natrade fair firsts
Heather Starastin


  

Answers


10 mins
trade fair firsts


Explanation:
Yes, you're absolutely right! The Hamblock/Wessels dictionary suggests "trade fair firsts" as a translation for "Messeneuheit."

Heather Starastin
Canada
Local time: 11:16
Native speaker of: English
PRO pts in pair: 166
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13 mins
although...


Explanation:
... I just reread your definition, and would perhaps change it slightly to "products/services being shown at a trade fair for the first time" - not necessarily that the products themselves are innovative, although this is generally also the case.HTH!

Heather Starastin
Canada
Local time: 11:16
Native speaker of: English
PRO pts in pair: 166
Login to enter a peer comment (or grade)

16 mins
Anthony, you got it.


Explanation:
Sounds good to me. Since it appears in a list, maybe you want to shorten it to trade show innovations? Anyone else?

Dierk Seeburg
Local time: 09:16
Native speaker of: Native in GermanGerman
PRO pts in pair: 404
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50 mins
Latest product innovations


Explanation:
This is a common term for new products/ innovations that get introduced "officially" during a big trade show, like Hannover Messe, Cebit etc. Developers try to make a product market-ready by these dates, so that orders or client's requests can be taken during the show to give the company a better idea about the demand and how much to produce.

Stefanie Costa
Local time: 11:16
Native speaker of: German
PRO pts in pair: 4
Grading comment
Thanks to everybody for providing great answers! It was hard to decide!
Login to enter a peer comment (or grade)

1 hr
Your call!


Explanation:
As far as being understood goes, it probably does not matter which of the above good answers you use. - To give you an idea of what expressions are being widely or not so widely used, here are some hit results from AltaVista: * "trade fair new product" = 1 * "trade fair first" = 19 * "trade fair innovation" = 5 * "exhibition new product" = 14 * "exhibition first" = 921 * "exhibition innovation" = 43 * "expo new product" = 23 * "expo first" = 197 * "expo innovation" = 17 * "trade show new product" = 16 * "trade show first" = 53 * "trade show innovation" = 16 * - HTH - Dan

Dan McCrosky
Local time: 17:16
Native speaker of: Native in EnglishEnglish
PRO pts in pair: 1541
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2 hrs
latest product innovation


Explanation:
I would go for Steffi's answer

Dagmar Gove
Local time: 16:16
Native speaker of: Native in GermanGerman
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