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Recherche und Ansprache

English translation: research and the address (speech)

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GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW)
German term or phrase:Recherche und Ansprache
English translation:research and the address (speech)
Entered by: Kim Metzger
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21:44 Dec 16, 2003
German to English translations [PRO]
Marketing - Marketing / Market Research
German term or phrase: Recherche und Ansprache
Erarbeitung der Kongressinhalte in einem Fachbeirat, Erstellung des Besucherprofils, Recherche und Ansprache, Betreuung der Gesamtkommunikation.

Any suggestions as to the meaning of "Anpsprache" hier? "Gesamtkommunikation" is also causing me a headache.("...care of total communication" doesn't sound like good English to me.)
johnduke
research and the address (speech)
Explanation:
Research and address, oversight of the total communications process. Maybe by Ansprache they mean the speech/address delivered by the keynote speaker or other major speaker.
Selected response from:

Kim Metzger
Mexico
Local time: 16:42
Grading comment
Thanks.
4 KudoZ points were awarded for this answer

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Summary of answers provided
3 +2research and the address (speech)
Kim Metzger


  

Answers


25 mins   confidence: Answerer confidence 3/5Answerer confidence 3/5 peer agreement (net): +2
research and the address (speech)


Explanation:
Research and address, oversight of the total communications process. Maybe by Ansprache they mean the speech/address delivered by the keynote speaker or other major speaker.



    Langenscheidt Muret-Sanders
Kim Metzger
Mexico
Local time: 16:42
Native speaker of: Native in EnglishEnglish
PRO pts in category: 207
Grading comment
Thanks.

Peer comments on this answer (and responses from the answerer)
agree  Armorel Young: perhaps "overall responsibility for communications" as another version of Gesamtkommunikation
27 mins

agree  shabda
10 hrs
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Changes made by editors
Mar 14, 2016 - Changes made by Steffen Walter:
Field (specific)(none) » Marketing / Market Research


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