https://www.proz.com/kudoz/italian-to-english/other/82225-fidelizzazione-della-clientela.html
This site uses cookies. Some of these cookies are essential to the operation of the site, while others help to improve your experience by providing insights into how the site is being used. For more information, please see the ProZ.com privacy policy.
Cookie settings
  1. KudoZ™ Top
  2. Italian to English

fidelizzazione della clientela

English translation: client retention

01:04 Sep 3, 2001
Italian to English translations [PRO]
Italian term or phrase: fidelizzazione della clientela
iniziative di marketing destinate all'incremento e alla fidelizzazione della clientela.
FEDERICA BORGINI
Local time: 19:24
English translation:client retention
Explanation:
this concept is becoming so important that some businesses have created a brand new dept. in their organisation.

Giovanni
Selected response from:

Giovanni Guarnieri MITI, MIL
United Kingdom
Local time: 18:24
Grading comment
grazie!!
Fede
4 KudoZ points were awarded for this answer



Summary of answers provided
nacustomer loyalty
Sarah Ferrara
nawinning customer loyalty
Francesco D'Alessandro
nacustomer fidelity
Laura Gentili
naclient retention
Giovanni Guarnieri MITI, MIL
nacustomer retention
Ilde Grimaldi


  

Answers


5 mins
customer loyalty


Explanation:

...marketing schemes aimed at increasing customer numbers and strengthening customer loyalty.

Sarah Ferrara
Italy
Local time: 19:24
Native speaker of: English
PRO pts in pair: 255
Login to enter a peer comment (or grade)

7 mins
winning customer loyalty


Explanation:
http://www.brainware-tm.com/ZJWA1040AV-jwa.htm

marketing actions aimed at increasing the number of customers and winning their loyalty

Francesco D'Alessandro
Spain
Local time: 18:24
Native speaker of: Native in ItalianItalian
PRO pts in pair: 1392
Login to enter a peer comment (or grade)

7 mins
customer fidelity


Explanation:
L'italiano è un calco dell'inglese (il termine "fidelizzazione" non esisteva prima).
Una ricerca con Google produce molti esempi.

Laura Gentili
Italy
Local time: 19:24
Native speaker of: Native in ItalianItalian
PRO pts in pair: 225
Login to enter a peer comment (or grade)

8 mins
client retention


Explanation:
this concept is becoming so important that some businesses have created a brand new dept. in their organisation.

Giovanni

Giovanni Guarnieri MITI, MIL
United Kingdom
Local time: 18:24
Native speaker of: Native in ItalianItalian
PRO pts in pair: 634
Grading comment
grazie!!
Fede
Login to enter a peer comment (or grade)

35 mins
customer retention


Explanation:
"In Italia si è rilevata una rinnovata attenzione sulle attività di analisi e misurazione della Customer Satisfaction che tendono a focalizzarsi sulla comprensione del fenomeno dell'insoddisfazione per poi individuare le attività di fidelizzazione ( customer Retention ).

Tale sviluppo oggi viene completato da analisi innovative orientate a misurare il livello di defezione ( customer defection ) ovvero a capire le motivazioni dei clienti persi."

Ilde Grimaldi
Local time: 19:24
Native speaker of: Native in ItalianItalian
PRO pts in pair: 208
Login to enter a peer comment (or grade)



Login or register (free and only takes a few minutes) to participate in this question.

You will also have access to many other tools and opportunities designed for those who have language-related jobs (or are passionate about them). Participation is free and the site has a strict confidentiality policy.

Return to KudoZ list

KudoZ™ translation help

The KudoZ network provides a framework for translators and others to assist each other with translations or explanations of terms and short phrases.

See also:
ProZ.com term search
Search millions of term translations