il lineare
| 18:35 Dec 15, 2010 |
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| Italian to English translations [PRO] Marketing - Textiles / Clothing / Fashion | |||||||
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| 3 | department / section |
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| 2 | slatwall |
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Answers
10 mins confidence: 
department / section Explanation: Get the meaning here. Part of a shop that sells a determined product. Frozen foods section/department. http://www.european-observatory.it/articoli/gdo_week_220.htm -------------------------------------------------- Note added at 13 hrs (2010-12-16 07:41:58 GMT) -------------------------------------------------- No, I think the origin of the word is in the idea of a "product line". http://www.inftube.com/economia/ALLOCAZIONE-DELLO-SPAZIO-ESP... http://www.google.it/search?hl=it&q="il lineare" scaffali&aq... |
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17 hrs confidence:
slatwall Explanation: Could this be it? 'Slatwall (slotwall) is a panel made with horizontal grooves that are configured to accept a variety of merchandising accessories. Standard spacing of these grooves is 3” OC (on-center), but this spacing can be changed to accommodate merchandising density. (...) Panels are typically made from MDF (medium density fiberboard) and meet the demands of store planners and merchandisers worldwide. (...) Grooves are then machined into the board usually at 100mm spacings.The grooves are normally covered with inserts. (...) It is mainly used in shop-fitting to provide space for displaying goods. The standard size of slatwall board is 2400mm x 1200 mm, with the grooves across the 1200mm width referred to as "Portrait".' (source, http://dictionary.sensagent.com/slatwall/en-en/) http://www.displays2go.com/hp_slatwall_display.html LINEARE Scaffale destinato a contenere prodotti in vendita nella distribuzione a libero servizio (source, www.distam.unimi.it/~packlab/.../Glossario.doc, page 12) "Nel complesso il lineare medio continuativo si estende per 15 metri suddivisi in due terzi per la donna e un terzo per l’uomo. Le differenze tra i vari format sono però consistenti e oscillano dai 28 metri di Carrefour ai 6 metri di Gs. Risulta considerevole l’extra display fornito dagli espositori monomarca che amplia il fronte espositivo. Generalmente il display è costituito da una disposizione delle calze per donna suddivise tra i collant in busta, esposti sui ripiani dei lineari, da 5 a 7 in posizione frontale e solitamente protetti da una vetrinetta, e quelli nei piccoli astucci che talvolta si affiancano alle buste in un proprio modulo oppure esposti assieme, solitamente nei ripiani bassi." (source, http://www.mark-up.it/articoli/0,1254,41_ART_1583,00.html) |
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