on brand

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00:04 Nov 25, 2019
to translations [PRO]
Marketing - Advertising / Public Relations
Additional field(s): General / Conversation / Greetings / Letters, Slang
term or phrase: on brand
Definition from Merriam-Webster:
Appropriate to, typical of, consistent with, or supportive of a particular brand or public image or identity.

Example sentence(s):
  • Los Angeles Clippers star Kawhi Leonard explained his dunk on Boston Celtics center Daniel Theis and his game-saving block of point guard Kemba Walker in the most boring way possible. Perhaps too on brand for his own good. Clutch Points
  • Shay Mitchell's Baby Name Is On Brand For The World Traveler Bustle
  • Noel Fielding to stay on brand with show about a magic record player that lets you go into your music AV Club
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