трассовый модуль VS биллборд
English translation: billboard vs building wrap
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| 10:02 May 31, 2016 |
| Russian to English translations [PRO] Advertising / Public Relations | |||||||
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|  Selected response from: Susan Welsh United States Local time: 14:56 | ||||||
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| 3 +1 | building wrap VS billboard |
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| highway billboard |
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Answers
1 hr confidence: 
peer agreement (net): +1
peer agreement (net): +1building wrap VS billboard Explanation: There is no distinction of this type in English that I am aware of. A billboard is a billboard, no matter whether it is on a highway or a city street. It's a large advertising sign. However for the specific situation given as an example in your text, I find "building wraps," also known as "ads on buildings." I notice that your source text http://azgraphic.ru/upper-menu/outdoor-advertizing/banners/ does not give a picture at the top, under БАННЕРЫ, for биллборд. I'm guessing they made up this distinction. For amusement: http://www.boredpanda.com/creative-ads-on-buildings/ -------------------------------------------------- Note added at 1 hr (2016-05-31 11:56:55 GMT) -------------------------------------------------- Actually, I see that I have reversed the terms, since one would presumably translate биллборд as billboard! But this is the only way it makes sense to me. -------------------------------------------------- Note added at 4 hrs (2016-05-31 14:31:15 GMT) -------------------------------------------------- Upon further reflection: An ad that covers the whole side of a building (see my links) would not be called a "billboard" in English. So, odd though it may seem, I think you have to translate "биллборд" as "building wrap" and "трассовый модуль" as "billboard," since that would match the description that your text gives. Reference: http://www.bluemedia.com/products/building-wraps/ |
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Reference comments
50 mins |
| Reference: highway billboard Reference information: it seems to me it is a highway billboard -------------------------------------------------- Note added at 1 hr (2016-05-31 11:04:29 GMT) -------------------------------------------------- Или еще вариант: highway billboard это биллборд billboard это трассовый модуль |
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