This site uses cookies. Some of these cookies are essential to the operation of the site, while others help to improve your experience by providing insights into how the site is being used. For more information, please see the ProZ.com privacy policy.
Cookie settings
  1. KudoZ™ Top
  2. Russian to English
  3. Slang

фишка

English translation: gimmick

GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW)
Russian term or phrase:фишка
English translation:gimmick
Entered by: Natalka Samilenko

11:37 May 20, 2005
Russian to English translations [PRO]
Slang
Russian term or phrase: фишка
ФИШКА
Промоутеры на велосипедах!!
Этот прием еще не был использован ни
одной компанией в промо-мероприятиях!
Natalka Samilenko
gimmick
Explanation:
or some similar word like trick
Selected response from:

GaryG
Local time: 05:19
Grading comment
спасибо большое :-)
4 KudoZ points were awarded for this answer



Summary of answers provided
3 +3gimmick
GaryG
4 +2catch
Umutay Midinova
4 +1tidbit
Volha K
3 +1A neat idea! A brain wave!
Mikhail Kropotov
3 +1(New) gig/gadget/craze/twist
Oleg Pashuk (X)
3featuring
tanyazst
3New approach/ New way
John Doe (X)


Discussion entries: 1





  

Answers


2 mins   confidence: Answerer confidence 4/5Answerer confidence 4/5 peer agreement (net): +1
фишка
tidbit


Explanation:
.

--------------------------------------------------
Note added at 5 mins (2005-05-20 11:43:12 GMT)
--------------------------------------------------

исключительно разговорное

Volha K
Poland
Local time: 11:19
Native speaker of: Native in RussianRussian, Native in BelarusianBelarusian

Peer comments on this answer (and responses from the answerer)
agree  Levan Namoradze
5 mins
  -> спасибо!
Login to enter a peer comment (or grade)

6 mins   confidence: Answerer confidence 3/5Answerer confidence 3/5 peer agreement (net): +1
фишка
A neat idea! A brain wave!


Explanation:
An idea...

--------------------------------------------------
Note added at 7 mins (2005-05-20 11:45:28 GMT)
--------------------------------------------------

The latest gimmick!

--------------------------------------------------
Note added at 9 mins (2005-05-20 11:47:00 GMT)
--------------------------------------------------

Whimwham!

Mikhail Kropotov
Germany
Local time: 11:19
Specializes in field
Native speaker of: Russian
PRO pts in category: 161

Peer comments on this answer (and responses from the answerer)
agree  Robert Donahue (X): Actually, I've rethought this. Gimmick can be viewed negatively (trick too). If this is a positive thing, and I assume it is, then brain wave is the best choice with neat idea in second. Maybe twist would work here too?
56 mins
  -> Thanks. I'm not positive about that one :) Фишка has too many meanings to be accurately and universally translated...
Login to enter a peer comment (or grade)

38 mins   confidence: Answerer confidence 3/5Answerer confidence 3/5 peer agreement (net): +3
gimmick


Explanation:
or some similar word like trick

GaryG
Local time: 05:19
Native speaker of: Native in EnglishEnglish
PRO pts in category: 12
Grading comment
спасибо большое :-)

Peer comments on this answer (and responses from the answerer)
agree  Volha K
2 mins
agree  Mikhail Kropotov: Yes, hello, I proposed it already.
14 mins
  -> Sorry, Mikhail, I really hadn't read your note when I submitted my answer!
neutral  Robert Donahue (X): If this is supposed to be a positive thing then I'd avoid gimmick/trick only because they can be viewed negatively. Gimmick makes me think ineffective and nobody likes to be "tricked". Just my opinion.
34 mins
agree  Larissa Dinsley
2 hrs
Login to enter a peer comment (or grade)

1 hr   confidence: Answerer confidence 4/5Answerer confidence 4/5 peer agreement (net): +2
catch


Explanation:
...

Umutay Midinova
Kyrgyzstan
Local time: 15:19
Native speaker of: Native in RussianRussian

Peer comments on this answer (and responses from the answerer)
agree  Crio
1 day 4 hrs
agree  Mikhail Kropotov: nice!
2 days 16 hrs
Login to enter a peer comment (or grade)

4 hrs   confidence: Answerer confidence 3/5Answerer confidence 3/5
фишка
featuring


Explanation:
starring :))

tanyazst
Belarus
Local time: 12:19
Native speaker of: Native in RussianRussian
Login to enter a peer comment (or grade)

4 hrs   confidence: Answerer confidence 3/5Answerer confidence 3/5
фишка
New approach/ New way


Explanation:
---

John Doe (X)
Login to enter a peer comment (or grade)

6 hrs   confidence: Answerer confidence 3/5Answerer confidence 3/5 peer agreement (net): +1
(New) gig/gadget/craze/twist


Explanation:
---

--------------------------------------------------
Note added at 2005-05-20 20:37:24 (GMT)
--------------------------------------------------

New attraction

Oleg Pashuk (X)
PRO pts in category: 3

Peer comments on this answer (and responses from the answerer)
agree  Robert Donahue (X): "craze" and "twist" (as in the latest craze/twist) are good options.
8 hrs
Login to enter a peer comment (or grade)



Login or register (free and only takes a few minutes) to participate in this question.

You will also have access to many other tools and opportunities designed for those who have language-related jobs (or are passionate about them). Participation is free and the site has a strict confidentiality policy.

Return to KudoZ list

KudoZ™ translation help

The KudoZ network provides a framework for translators and others to assist each other with translations or explanations of terms and short phrases.

See also:
ProZ.com term search
Search millions of term translations
Close search
Term search
  • All of ProZ.com
  • Term search
  • Jobs
  • Forums
  • Multiple search