Apr 15, 2005 15:59
19 yrs ago
6 viewers *
Spanish term
desgaste
Spanish to English
Marketing
Marketing
To measure persuasion and involvement in pre-test para así determinar el posible desgaste
This is a market research study is wear and tear used here?
This is a market research study is wear and tear used here?
Proposed translations
(English)
| 5 | attrition or rate of attrition |
Jane Lamb-Ruiz (X)
|
| 5 +2 | weakening |
Xenia Wong
|
| 4 +1 | loss of interest/attention |
swisstell
|
| 3 +2 | fall-off; dropout rate |
Marian Greenfield
|
Proposed translations
2 hrs
Selected
attrition or rate of attrition
is the term used in marketing studies
as in these examples:
... Offer money market rate bump for 6 months ... we employed Rapid Cycle Testing
to retain high-value retail customers at risk of attrition. ...
www.fmcg.com/whatwedo/fs_customerretention.htm - 34k - Cached - Similar pages
Sales and Marketing Services
... tests will benchmark your current sales and marketing response rates and ...
Let us work with you to analyze and identify points of attrition within ...
www.marketap.com/segmentation.htm - 13k - Cached - Similar pages
Email Marketing Best Practices and Optimization
Testing, Timing and Tracking. Increase the success of your email campaigns. ...
more than twice per month will increase the attrition rate of your list, ...
email.exacttarget.com/best-practices-optimization.asp - 26k - Cached - Similar pages
Email Marketing Metrics 101 and Open Rates
... Online Conversion Rate Newsletter - covering web design, sales, marketing,
... on the size of your list, its rate of growth and the nature of attrition. ...
www.grokdotcom.com/emailmarketingmetrics.htm - 15k - Cached - Similar pages
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Note added at 2 hrs 49 mins (2005-04-15 18:48:12 GMT)
--------------------------------------------------
Attrition means how many customers you loose gradually over time
as in these examples:
... Offer money market rate bump for 6 months ... we employed Rapid Cycle Testing
to retain high-value retail customers at risk of attrition. ...
www.fmcg.com/whatwedo/fs_customerretention.htm - 34k - Cached - Similar pages
Sales and Marketing Services
... tests will benchmark your current sales and marketing response rates and ...
Let us work with you to analyze and identify points of attrition within ...
www.marketap.com/segmentation.htm - 13k - Cached - Similar pages
Email Marketing Best Practices and Optimization
Testing, Timing and Tracking. Increase the success of your email campaigns. ...
more than twice per month will increase the attrition rate of your list, ...
email.exacttarget.com/best-practices-optimization.asp - 26k - Cached - Similar pages
Email Marketing Metrics 101 and Open Rates
... Online Conversion Rate Newsletter - covering web design, sales, marketing,
... on the size of your list, its rate of growth and the nature of attrition. ...
www.grokdotcom.com/emailmarketingmetrics.htm - 15k - Cached - Similar pages
--------------------------------------------------
Note added at 2 hrs 49 mins (2005-04-15 18:48:12 GMT)
--------------------------------------------------
Attrition means how many customers you loose gradually over time
4 KudoZ points awarded for this answer.
Comment: "Thanks to everybody - I am sure this is appropriate for this case thanks very much"
+2
2 mins
Xenia Wong
Native in Spanish
&
English
Works in field
Excellence-promptness-guarantee-20 yrs.
Native in: Spanish 
, English
Works in: English to Spanish, Spanish to English
Related KudoZ points
:
36
weakening
Me parece esto...
Peer comment(s):
| agree |
JH Trads
: parece acertado si se trata de factores psicológicos, de otra manera wear queda bien para desgaste de objetos a mi parecer
3 mins
|
|
Gracias Hugo, lo mismo pensé......xen
|
|
| agree |
Gabriela Rodriguez
5 mins
|
|
Muy amable, gaby....buenos dias.....xen
|
+1
6 mins
loss of interest/attention
which here is some sort of "mental wear and tear" and the pretesting is meant to help to avoid exactly this (e.g. so that the questionnaire does not become too long and boring etc.).
Take it from an old hand at reserach, if you will ....
Take it from an old hand at reserach, if you will ....
+2
10 mins
Marian Greenfield
Native in English
Over 30 years in financial translation
Native in: English 
Works in: Spanish to English, Portuguese to English, English
Related KudoZ points
:
70
fall-off; dropout rate
not enough context, but I suspect that this has to do with folks droppping out of the study/program
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