With both PhD and master degree in business administration, research area in strategy and marketing.
More than 9 years of experience in providing digital strategy and planning service for clients in the UK, Mainland China and Taiwan. Served global leading clients such as Apple, Acer, IBM, Bestseller inc., and etc.
Try to bring valuable experiences in transforming cross-industry insights, theoretical research and cross-culture management practices into unique methodology to bond brand with their consumers in new era. |