Hello future acquaintance, 

This letter is to give you a brief introduction to the services I can provide for you. Putting thoughts into words is what I do; helping you with your content needs, producing clear and targeted messaging tailored to fit with your agenda and connect with audiences. 

You know how they say that a picture is worth more than a thousand words? My job is to accurately paint that picture utilizing words rather than leaving room for potential misconceptions. With an agency background, having worked the world of PR for the last couple of years servicing major international brands within various lifestyle segments on the Nordic markets, I’m now branching out and honing in on my forte – copywriting – and as such will be taking on clients of my own (POPBUS WORKS). Below are examples of brands I’ve previously serviced with various communication needs:

De La Espada | Kosta Boda | Unibail-Rodamco-Westfield | Fotografiska |

Tourism Authority of Thailand | Qatar Airways | Urbanista | Omega |

Israel Ministry of Tourism | Innis & Gunn | Veuve Clicquot | Moët & Hennessey |

Clarion Hotels | Pontus Group | Smiley Company | Mackmyra | Flavr | Specsavers |

Artworks  | CF Hill | Krug | Nationalmuseum | Influence Film Club | Ruter Dam |

Warpin Media | Nervous Nellie | Swedavia | Samsøe & Samsøe | MaxJenny | Mateus |

M.i.h Jeans | Lidl | Christian Roth | Cafégo | Glossybox | Karün | Reflections Copenhagen | Julius Production | Lapponia | Layered | Sebastian Schildt | Tibbey & Co | World by Mouche

Being of American and Swedish descent I’ve specialized in producing communication services in the English and Swedish languages. Whether it be the need for a mouth-watering menu, a FOMO-inducing invitation, a heartfelt narration, a catchy slogan, an articulate article, an informative yet to-the-point product description, or a complete 360° communication guideline for all communication materials such as adverts, newsletters, press releases, and social media posts – your communication needs are worth the extra effort of being thoughtfully researched, written and edited, and delivered in a tone of voice true to your aspirations.   

Service Examples:

·      Copy/UX: ENG and/or SWE

·      Conceptualization & Ideation

·      Communication Guidelines/Tone-of-Voice 

·      Slogans/Taglines/Adverts

·      Invitations/Pamphlets/Brochures

·      Press Releases/Newsletters/Social Media Posts

·      Translations/Proofreading             

·      Researching/Interviewing   

Contact Info:

·      Magnus Johnson                                                                             

·      Phone: (+46) 709 - 654 253 

·      Email: [email protected]

Drop me a line or give me a call – chances are we’ll hit it off from the get-go…

…Sincerely