👋 Hi, I'm Rita!

I help tech, SaaS and digital brands reach and convert their French audience, drawing on 16+ years specializing in editorial and marketing localization.

My clients include SaaS platforms, e-learning providers, software publishers, digital brands, and businesses in hospitality and workplace solutions. They value my proactive approach, collaboration skills, and consistent reliability.

In practice, companies seeking to expand or enhance their presence in the French market reach out to me with different needs. Here are three scenarios based on real-world collaborations:

❓ "Our French product is lagging behind other language markets. Can you help us figure out why?"

✅ A localized content audit, competitor search, and search intent analysis are among the steps that can yield insightful results as to why a company may underperform in a specific market.

❓ "We used a paid AI-based solution to translate our website into French, and we feel like a human review is still necessary, but our budget is limited."

✅ This scenario is increasingly common. What we can do here is assess which content needs to be prioritized, and progressively build a roadmap to review the existing content and rebuild credibility.

❓ "We want to lay a solid foundation for our French content, with specific guidance on gender-inclusive language. What would you recommend?"

✅ Building a unified style guide and termbase can go a long way in helping a company build their French voice. Even though gender-inclusive language is a complex topic, four years of translating into gender-inclusive French have allowed me to create clear guides in this regard.

So tell me, how can I help strengthen your French market presence?

🌐 For more details, send me a message!