Promote your business: new and original tools to promote your translation business

Formats: Webinar presentations
Topics: Getting established in the translation industry
Marketing tools for translators
Grow your translation business
Marketing for translators
Business of Translation and Interpreting

Course summary
Start time:Aug 11, 2015 15:00 GMT     Add to calendar

The session has already taken place. A link to the video will be added for purchase within one working week after the session at

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Summary:Improve your communication and marketing skills with a few new tools and trends that are changing the way freelancers work. Simple tools that can help you to be seen in innovative, more personalised and unique ways without spending a folly.
In one hour we will learn more about a few new apps and marketing tools that are cheap and effective and can help you to increase your contacts, reach new clients and establish your business.
Specifically we will explore Periscope, Pinterest new buy button, CANVA and mobile contents that sells.

Going past fancy logos and motivational quotes, we will take a look at the marketing potential of integrating these tools and how trends are changing also the way that freelancers communicate and work.
Target audience
Freelancers starting in the translation industry.
Experienced freelancers who want to expand their clients database.
Outsources who want to get new end clients.
Project managers that want to learn new techniques to improve their performance.
Learning objectives
In this webinar you will learn:
• what are the trends in social media and digital communication for business purposes
• what has changed in the translation industry in terms of social media usage and connectivity
• how to use Periscope & CANVA for business purposes
• why is the Pinterest "buy" button key for freelancers too
• how to use these and other social media platforms to create unique contents and reach more people
• why it is important to be innovative and improve the way we communicate in our work environment
No specific prerequisite
Click to expand
Contents include:
• learning how to use Periscope and CANVA
• know more about recent changes in social media for small businesses
• learn how to take advantage of the mobile revolution for your translation business
• plan and create unique and personalised marketing campaigns based in these new tools
Virtual platform system requirements (click to expand)
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Run the connectivity test before purchasing a webinar:

For PC-based Users:

• Required: Windows® 8, 7, Vista, XP or 2003 Server
• Required: Internet Explorer® 7.0 or newer, Mozilla® Firefox® 3.0 or newer or Google™ Chrome™ 5.0 or newer (JavaScript™ and Java™ enabled)
• Internet Connection Required: Cable modem, DSL, or better Internet connection
• Recommended: Dual-core 2.4GHz CPU or faster with 2GB of RAM (recommended)

For Mac®-based Users:

• Required: Mac OS® X 10.6 – Leopard® or newer
• Required: Safari™ 3.0 or newer, Firefox® 3.0 or newer or Google™ Chrome™ 5.0 or newer (JavaScript™ and Java™ enabled)
• Internet Connection Required: Cable modem, DSL, or better Internet connection
• Required: Intel processor (1GB of RAM or better recommended)

To Use VoIP (microphone and speakers or headset):

• Required: Fast Internet connection (384 kbps or more recommended)
• Required: speakers or headset (USB headset recommended)
• NOT required: Microphone - attendees can communicate with the trainer through incorporated chat.


• For the visual section of the training course, we recommend that you have a 64kbps link. This means using an ISDN line or Broadband. Wireless connection is NOT recommended.
• For the audio section of the training course, we recommend that you have a headset or speakers.
• We recommend that you log in 30 minutes in advance of the start time to prepare for the training course.

Courses will be open half an hour before the start time. Please login before the start time to ensure that everything on your system is working correctly.
Registration and payment information (click to expand)
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To purchase your seat at this session please click on the "buy" button. Available slots are limited and will be assigned to registered and paid participants as soon as payment is reported. Early payment is advised in order to secure participation. Allow some time for payment processing if you are paying by wire transfer.

After your payment is received, your status will be changed to “registered and paid” and your spot for the session will be secured. An invoice and receipt of payment will be sent to you for your records.

Note: if you have a credit to redeem please feel free to purchase this training with your credit by clicking on a "Purchase for $ (Use purchase credit)" button on your right as it is suggested on this screenshot. More information about training credits please find here.

How do I access the online platform?

72 hours before the webinar takes place, you will receive an invitation to join the session. Please, click the registration link or button provided in the invitation email and complete the registration form.
Sara Colombo    View feedback | View all courses
Bio: Sara is a qualified En-Fr-Sp>Italian translator with 6 years of experience within the marketing, business and CE/medical devices fields backed by relevant working experience in the marketing industry.

She is also the author of the book ‘Balance Your Words. Stepping in the translation Industry’ and a blogger at
A marketer by heart, Sara loves to use social media to connect with peers but also to find new markets and niches. To get in touch with her connect through Twitter (@sc_translations), LinkedIn (Sara Colombo), Facebook (Sara Colombo Translations) or visit her blog!
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Very satisfied (4 out of 5)
"The course presentation was very good organized ; it contains key words/ sentences, witch were very ..." Read more

Attendees (15)
Dmitri Korovin
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Alessandra Diagne
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zeynep ertan
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Gordana Katic
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Ekaterina Guerbek
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Evita Savicka
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Ana Rita Simões
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Pamela Matar
Brunella Bellemo
Nicole Rados
Laurence Englebert
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Sao Fonseca
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Jacqueline Holder
David García Ruiz
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Paula DeFilippo
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Joanna Starovich Perez
Sid Atkins
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Monica Neri
Irina Lyanzuridi
Laurence Benazet
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