Creating and optimizing a website for your translation business

Format: Webinar presentations
Topic: Personal branding

Course summary
Start time:Mar 23 16:00 GMT     Add to calendar

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A link to the video will be added for purchase within one working week after the session at http://www.proz.com/translator-training/course/9626

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The webinar can be purchased individually, but if you wish to participate in all sessions from the bundle you might wish to purchase three online sessions as a complete package at a special price for only 90 USD 69 USD today!

See other sessions from the bundle below:

* March 23 Creating and optimizing a website for your translation business

* April 4 Create a short and practical marketing plan for your freelance translation business

* May 22 How to create profitable and rewarding relationships with translation agencies



Important: Those who purchase a seat in advance may be able to pay an "early bird" or cheaper price, while those who confirm participation later or last minute, may likely have to pay a higher fee. In some training sessions a price increase based on the number of registrants may also apply, i.e. the first 15 registered pay one price, the next 10 pay a a slightly higher price etc.

Early payment is advised in order to secure participation and help reach the course minimum participation - unfortunately, courses may occasionally be cancelled or rescheduled, if the confirmed participation in advance is very low.

Your purchase includes:

* access to the online session with a Q&A portion,
* unlimited access to video recording and handouts (available within one working week after the session),
* a certificate of attendance available for download from your ProZ.com profile.

Even if you do not attend the online session you will still have unlimited access to the video recording and training materials within one working week after the session.

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Language:English
Duration:60 minutes
Summary:A session on how to quickly and easily create and optimize a website specificly directed at freelance translators.
Description
Deciding to create a website for your professional freelance translation business is one of the best ways to maximize your business success. This session will show you how you how to create your own website at no or low cost, without having to know html or hire a web designer. The session presents what content you should include and how to make it more visible online. Specific examples of website content for linguists will be discussed, plus some dos and don’ts in website creation and maintenance.

This presentation will cover the following topics:

  • Why we need a website for our freelance translation/interpretation business
  • Free or low cost website hosting and templates
  • Steps to create your own business website
  • Website content
  • Do’s and don’ts for a translation service website
  • Marketing your website
  • Basic Search Engine Optimization
  • Integrating your website into the rest of your online presence and marketing




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    Target audience
    • Freelancers starting in the translation industry.
    • Experienced freelancers who want to expand their clients database
    • Freelance translators who do not yet have a website to market their business with
    Learning objectives
    - How to create a website in an affordable and easy way, without knowledge in HTML
    - Content and do's and don'ts for a professional website for freelance translators
    - How to make your website more visible and get clients to find it
    - How to integrate your website in your marketing
    Prerequisites
    Basic computing skills and familiarity with Internet
    Program
    Click to expand
    This presentation will cover the following topics:
    Why we need a website for our freelance translation/interpretation business
    Free or low cost website hosting and templates
    Steps to create your own business website
    Website content
    Do’s and don’ts for a translation service website
    Marketing your website
    Basic Search Engine Optimization
    Integrating your website into the rest of your online presence and marketing
    Software and system requirements (click to expand)
    Click to expand
    For PC-based Users:

    • Required: Windows Vista – Windows 10
    • Required: Google Chrome v39 or later; Mozilla Firefox v34 or later; Internet Explorer v8 or later (JavaScript™ and Java™ enabled)
    • Required software: GoToWebinar desktop app; JavaScript enabled
    • NOT required: Microphone - attendees can communicate with the trainer through incorporated chat.

    • Internet Connection Required: 1 Mbps or better (broadband recommended)
    • Recommended: 2GB or more of RAM (recommended)


    For Mac®-based Users:

    • Mac OS X 10.8 (Mountain Lion) – 10.11 (El Capitan)
    • Required: Microsoft Edge; Apple Safari v6 or later
    • Required software: GoToWebinar desktop app; JavaScript enabled
    • NOT required: Microphone - attendees can communicate with the trainer through incorporated chat.

    • Internet Connection Required: 1 Mbps or better (broadband recommended)
    • Recommended: 2GB or more of RAM (recommended)

    Join from Android

    • Operating system: Android 4.0 (Ice Cream Sandwich) or later
    • Internet connection: 3G connection or better (WiFi recommended for VoIP audio)
    • Software: Free GoToWebinar App from the Google Play Store



    Recommendations

    • For the visual section of the training course, we recommend that you have a 64kbps link. This means using an ISDN line or Broadband. Wireless connection is NOT recommended.
    • For the audio section of the training course, we recommend that you have a headset or speakers.
    • We recommend that you log in 30 minutes in advance of the start time to prepare for the training course.

    Courses will be open half an hour before the start time. Please login before the start time to ensure that everything on your system is working correctly.
    Registration and payment information (click to expand)
    Click to expand
    Click on the buy button on the right to purchase your seat

    Steps to take your training:

    To register in this session please click on the "register and pay later" button on the right. Your status will be marked as "registered" and it will indicate only your interest in the training session. Status changes to registered and paid when payment is processed and informed to ProZ.com.

    To purchase your seat at this session please click on the "buy" button. Available slots are limited and will be assigned to registered and paid participants as soon as payment is reported. Early payment is advised in order to secure participation. Allow some time for payment processing if you are paying by wire transfer.
    Trainer
     Tess Whitty    View feedback | View all courses
    Bio: Tess Whitty has been a successful freelance translator and entrepreneur for over 10 years and owns the company Swedish Translation Services. Her educational and professional background is in marketing and she is passionate about sharing her knowledge with other freelancers in the form of presentations, training, mentoring and consulting. She is also the author of the book “Marketing Cookbook for Translators”, with easy to follow “recipes” for marketing your translation services and achieving a successful freelance lifestyle, and the award winning podcast “Marketing Tips for Translators”. For more information, and to connect, go to www.swedishtranslationservices.com or www.marketingtipsfortranslators.com.
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    Attendees (28)
    Mariela Cacurri
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    Dr. Katharina Freche
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