The minimalist guide to social media for translators

Formats: Webinar presentations
Topics: Getting established in the translation industry
Business of Translation and Interpreting
Marketing tools for translators
Grow your translation business
Personal branding
Business skills for translators
Productivity tools

Course summary
Start time:Mar 27 15:00 GMT     Add to calendar

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Language:English
Duration:60 minutes
Summary:5 easy strategies for social media
10 laws of social media (what to do or not do)
4 social media platforms that translation clients use
Time saving tools
Description
Social Media has become an important marketing tool for freelance translators and interpreters and is an easy way to reach and stay in touch with potential clients. . Aside from a website, your presence on social media is very important for marketing your translation services online. But how do we create a strong presence, without wasting a lot of valuable working time on social media?

This session will give you the minimalist approach to a strong social media presence, deciding your focus and target audience, focusing on three social media tools and strategies that only take 10 minutes a day.




Some feedback from others on this course's trainer:


"Therese Whitty is an accomplished trainer, giving you the sense that she is completely on your side. She is cheerful, realistic and able to persuade one how it is worthwhile keeping going even on days when you least want to!"
RogerRayner



"Very competent, clear and experienced"
Cristina Paolino


Target audience
Freelancers starting in the translation industry.

Experienced freelancers who want to expand their clients database.

Freelancers who want to figure out which social media tool that works best and how to best use it to find clients.
Learning objectives
How to in as little as 10 minutes a day create a strong social media presence, decide your focus and target audience to find and interact with potential clients.
Prerequisites
Basic knowledge of social media, such as LinkedIn and Twitter.
Program
Click to expand
5 easy strategies for social media

10 laws of social media (what to do or not do)

4 social media platforms that translation clients use

Time saving tools
Software and system requirements (click to expand)
Click to expand
For PC-based Users:

• Required: Windows Vista – Windows 10
• Required: Google Chrome v39 or later; Mozilla Firefox v34 or later; Internet Explorer v8 or later (JavaScript™ and Java™ enabled)
• Required software: GoToWebinar desktop app; JavaScript enabled
• NOT required: Microphone - attendees can communicate with the trainer through incorporated chat.

• Internet Connection Required: 1 Mbps or better (broadband recommended)
• Recommended: 2GB or more of RAM (recommended)


For Mac®-based Users:

• Mac OS X 10.8 (Mountain Lion) – 10.11 (El Capitan)
• Required: Microsoft Edge; Apple Safari v6 or later
• Required software: GoToWebinar desktop app; JavaScript enabled
• NOT required: Microphone - attendees can communicate with the trainer through incorporated chat.

• Internet Connection Required: 1 Mbps or better (broadband recommended)
• Recommended: 2GB or more of RAM (recommended)

Join from Android

• Operating system: Android 4.0 (Ice Cream Sandwich) or later
• Internet connection: 3G connection or better (WiFi recommended for VoIP audio)
• Software: Free GoToWebinar App from the Google Play Store



Recommendations

• For the visual section of the training course, we recommend that you have a 64kbps link. This means using an ISDN line or Broadband. Wireless connection is NOT recommended.
• For the audio section of the training course, we recommend that you have a headset or speakers.
• We recommend that you log in 30 minutes in advance of the start time to prepare for the training course.

Courses will be open half an hour before the start time. Please login before the start time to ensure that everything on your system is working correctly.
Registration and payment information (click to expand)
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Click on the buy button on the right to purchase your seat

Steps to take your training:

To register in this session please click on the "register and pay later" button on the right. Your status will be marked as "registered" and it will indicate only your interest in the training session. Status changes to registered and paid when payment is processed and informed to ProZ.com.

To purchase your seat at this session please click on the "buy" button. Available slots are limited and will be assigned to registered and paid participants as soon as payment is reported. Early payment is advised in order to secure participation. Allow some time for payment processing if you are paying by wire transfer.
Trainer
 Tess Whitty    View feedback | View all courses
Bio: Tess Whitty has been a successful freelance translator and entrepreneur for over 10 years and owns the company Swedish Translation Services. Her educational and professional background is in marketing and she is passionate about sharing her knowledge with other freelancers in the form of presentations, training, mentoring and consulting. She is also the author of the book “Marketing Cookbook for Translators”, with easy to follow “recipes” for marketing your translation services and achieving a successful freelance lifestyle, and the award winning podcast “Marketing Tips for Translators”. For more information, and to connect, go to www.swedishtranslationservices.com or www.marketingtipsfortranslators.com.
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