Optimize your basic marketing material to attract translation clients

Formats: Webinar presentations
Topics: Getting established in the translation industry
Business of Translation and Interpreting
Marketing tools for translators
Personal branding
Business skills for translators
Marketing for translators

Course summary
Start time:Mar 1 15:00 GMT     Add to calendar

Check what time the course is running in your local time here.

Important: Those who purchase a seat in advance may be able to pay an "early bird" or cheaper price, while those who confirm participation later or last minute, may likely have to pay a higher fee. In some training sessions a price increase based on the number of registrants may also apply, i.e. the first 15 registered pay one price, the next 10 pay a a slightly higher price etc.

Early payment is advised in order to secure participation and help reach the course minimum participation - unfortunately, courses may occasionally be cancelled or rescheduled, if the confirmed participation in advance is very low.

Your purchase includes:

* access to the online session with a Q&A portion,
* unlimited access to video recording and handouts (available within one working week after the session),
* a certificate of attendance available for download from your ProZ.com profile.

Even if you do not attend the online session you will still have unlimited access to the video recording and training materials within one working week after the session.

Useful links:
Once uploaded, the video will be available from the video centre
ProZ.com training cancelation policy.
Language:English
Duration:60 minutes
Summary:Tips on how to create a great CV for translation buyers, a killer cover letter or email to go with the CV, an effective and convincing online directory profile and a show-stopping portfolio - all to attract translation buyers.
Description
Are your basic marketing materials – your CV, cover letter and portfolio – attracting the right work and clients for you? Over the past decade, Tess Whitty has mentored and coached other freelance translators with their marketing. One of the most frequent tasks she’s had is to review and help them with their basic marketing material, CV, cover letter, and samples or portfolios. The tips outlined in this presentation will help you create a great CV, a killer cover letter, and a show stopping portfolio. You will also get several examples and templates to help you along the way.

Target audience
Newly graduated freelance translators
Freelance translators just getting started
More experienced translators who want to fine-tune and optimize their CV, cover letter and online profiles.
Learning objectives
How to create an optimized CV for translation buyers
How to create a convincing cover letter to make translation buyers want to read your CV
How to create an online directory profile that attracts translation buyers
How to create a portfolio to showcase your best work
Prerequisites
Basic Windows Office or Mac skills
Program
Click to expand
CV/Resume
- What to include and not include
- How to optimize the CV for your ideal clients
- How to protect your CV from scammers
Cover letter
- Cover letter do's and dont's
- Cover letter examples
Online profile
- What every translator profile needs
Samples/portfolio
- Layout tips
- Content tips

Virtual platform system requirements
Click to expand
For PC-based Users:

• Required: Windows Vista – Windows 10
• Required: Google Chrome v39 or later; Mozilla Firefox v34 or later; Internet Explorer v8 or later (JavaScript™ and Java™ enabled)
• Required software: GoToWebinar desktop app; JavaScript enabled
• NOT required: Microphone - attendees can communicate with the trainer through incorporated chat.

• Internet Connection Required: 1 Mbps or better (broadband recommended)
• Recommended: 2GB or more of RAM (recommended)


For Mac®-based Users:

• Mac OS X 10.8 (Mountain Lion) – 10.11 (El Capitan)
• Required: Microsoft Edge; Apple Safari v6 or later
• Required software: GoToWebinar desktop app; JavaScript enabled
• NOT required: Microphone - attendees can communicate with the trainer through incorporated chat.

• Internet Connection Required: 1 Mbps or better (broadband recommended)
• Recommended: 2GB or more of RAM (recommended)

Join from Android

• Operating system: Android 4.0 (Ice Cream Sandwich) or later
• Internet connection: 3G connection or better (WiFi recommended for VoIP audio)
• Software: Free GoToWebinar App from the Google Play Store



Recommendations

• For the visual section of the training course, we recommend that you have a 64kbps link. This means using an ISDN line or Broadband. Wireless connection is NOT recommended.
• For the audio section of the training course, we recommend that you have a headset or speakers.
• We recommend that you log in 30 minutes in advance of the start time to prepare for the training course.

Courses will be open half an hour before the start time. Please login before the start time to ensure that everything on your system is working correctly.
Registration and payment information (click to expand)
Click to expand
To purchase your seat at this session please click on the "buy" button. Available slots are limited and will be assigned to registered and paid participants as soon as payment is reported. Early payment is advised in order to secure participation. Allow some time for payment processing if you are paying by wire transfer.

After your payment is received, your status will be changed to “registered and paid” and your spot for the session will be secured. An invoice and receipt of payment will be sent to you for your records.

How do I access the online platform?

72 hours before the webinar takes place, you will receive an invitation to join the session. Please, click the registration link or button provided in the invitation email and complete the registration form.
Trainer
 Tess Whitty    View feedback | View all courses
Bio: Tess Whitty has been a successful freelance translator and entrepreneur for over 10 years and owns the company Swedish Translation Services. Her educational and professional background is in marketing and she is passionate about sharing her knowledge with other freelancers in the form of presentations, training, mentoring and consulting. She is also the author of the book “Marketing Cookbook for Translators”, with easy to follow “recipes” for marketing your translation services and achieving a successful freelance lifestyle, and the award winning podcast “Marketing Tips for Translators”. For more information, and to connect, go to www.swedishtranslationservices.com or www.marketingtipsfortranslators.com.
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