https://www.proz.com/kudoz/french-to-english/marketing/52624-pictogramme-de-transition.html?
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Glossary entry

French term or phrase:

pictogramme de transition

English translation:

trial logo

May 24, 2001 11:47
23 yrs ago
French term

pictogramme de transition

French to English Marketing
I know what "pictogramme" is, but I don't understand what is meant by "de transition" in this case. This is an outline of the key issues in a focus group about a seafood company with various brands: "Focus sur les elements visuels et les informations presentees sur les packs: relance sur les pictogrammes de transition avec les marques W,X,Y,Z (other brands): ces pictogrammes sont-ils visibles et repreres par les consommateurs? Ce qui est compris a travers leur presence, ce qu'ils indiquent des differents produits?"
Thanks, Karen
Proposed translations (English)
0 provisional pictograms/pictographs
0 transitional pictograph
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Proposed translations

58 mins
Selected

provisional pictograms/pictographs

Sounds like a market study on brands using trial/test logos or images of the sort to see how consumers react.
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4 KudoZ points awarded for this answer. Comment: "Your explanation makes sense and fits the context. I like "trial logos" best because it's immediately understandable. Thanks very much! Karen"
39 mins

transitional pictograph

From a quick websearch (see refs below), might it not be a pictograph which indicates transitional stages, whatever the field???

Transitional pictograph

http://www.hbschool.com/glossary/math/definitions/pictograph...

A graph that uses pictures to show and compare information


http://www.asa-online.org/adventure/glossary.html

A design or motif painted on a rock surface; painted rock art.

http://www.statcan.ca/english/edu/prototype/glossary/gloss.h...

A chart giving statistics in pictorial form. For example using a dollar bill in increasing size to represent the increase in the purchasing power over time.
Source: Glossary of Applied Management and Financial Statistics
www.granddictionnaire.com

Domaine(s) : statistique 1 / 1
distribution statistique



pictogramSyn.pictograph pictorial graph pictogramme n. m.

Déf. :Graphique où les quantités sont représentées, soit par un nombre correspondant de symboles, soit par des symboles de grandeurs correspondantes.
Note :Le symbole utilisé est, lui aussi, appelé pictogramme. Exemple : Représentation de la production d'automobiles dans différents pays par des automobiles de grandeurs proportionnelles.

[1979]

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http://www.tpwd.state.tx.us/park/admin/historic.htm

· Pictograph Sites
o Big Bend Ranch - remote examples of transitional-style pictographs


http://www.irisa.fr/faqtypo/lexique.html

pictorial sign = pictogramme


Reference:

webrefs in body of answer

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19 hrs

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Which just goes to show that sometimes a translation can improve on an original!
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