Glossary entry (derived from question below)
French term or phrase:
processus commerciaux
English translation:
Commercial procedures
Added to glossary by
Ben Gaia
Sep 18, 2020 08:59
3 yrs ago
39 viewers *
French term
Germany
translator - copy-editor - proofreader
Native in: English (Variants: British, UK, US) 
Works in: German to English, French to English
processus commerciaux
French to English
Bus/Financial
Agriculture
International trade
The term appears in this sentence: L’approche de cocréation permettra une capitalisation des expériences des entreprises agro-industrielles au sujet des ***processus commerciaux*** des produits spécifiques visés, des sociétés logistiques et de transit concernant l’utilisation et l’opérationnalisation des procédés digitaux.
The sentence appears in a document about the digitalisation of cross-border trade (i.e. export/import) controls for agricultural products.
Any help would be much appreciated! British English preferred.
The sentence appears in a document about the digitalisation of cross-border trade (i.e. export/import) controls for agricultural products.
Any help would be much appreciated! British English preferred.
Proposed translations
(English)
Change log
Sep 25, 2020 17:23: Ben Gaia Created KOG entry
Proposed translations
6 days
Selected
Commercial procedures
Juggling all the terms offered, this one sounds right to me.
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Note added at 6 days (2020-09-25 07:28:07 GMT)
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"Processes" is the false friend here. In English the word processes would mean activities like manufacture, or cooking a foodstuff, that is a process for commercial purposes. But the quote is referring to Procedures, eg legal hoops that have to be jumped through to run a business.
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Note added at 6 days (2020-09-25 07:28:07 GMT)
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"Processes" is the false friend here. In English the word processes would mean activities like manufacture, or cooking a foodstuff, that is a process for commercial purposes. But the quote is referring to Procedures, eg legal hoops that have to be jumped through to run a business.
Note from asker:
| Thank you, Ben. I think you have come up with the best solution. As I understand it, it is about cross-border trade/commerce and the procedures which enterprises have to follow to get their produce across national borders. |
4 KudoZ points awarded for this answer.
Comment: "See notes to answerer."
+2
2 mins
Salman Hossen
Türkiye
Türkiye
Native in French
Works in field
Türkiye
Junior Doctor - Freelance Translator
Native in: French
Works in: English to French, French to English, Turkish to English, and 6 more.
+1
33 mins
Cynthia McDonnell
France
France
Native in English
Specializes in field
France
Life and environmental sciences, PhD
Native in: English
Works in: French to English, English
marketing procedures
I offer "marketing procedures" as an alternative to "business processes". For me, business processes, doesn't mean anything, it's too general. "Marketing" is more specific, but if it is correct, will depend on the rest of the text.
+2
1 hr
Althea Draper
United Kingdom
United Kingdom
Native in English
United Kingdom
Freelance Medical Translator, MA (Hons)
Native in: English (Variants: British, Scottish) 
Works in: French to English, Spanish to English, English
Related KudoZ points
:
4
sales processes
'processus commerciaux' definition from https://uptoo.fr/blog/mettre-en-place-les-process-commerciau...
"D’une façon générale, tout processus commercial est construit selon 7 étapes « standard » :
- Prise de contact
- Collecte d’informations
- Analyse des besoins
- Démonstration (expliquer au prospect comment (et pourquoi) vos produits ou services conviennent à ses besoins)
- Présentation du devis ou de l’offre
- Intégration des besoins et souhaits du prospect dans l’offre
- Livraison du produit ou service."
"Un process commercial, ou process de vente, désigne l’ensemble des étapes par lesquelles un prospect doit passer avant de devenir un client."
The equivalent in English seems to be Sales Process see the following from https://www.act.com/en-uk/7-step-sales-process
"What is a sales process?
A sales process is a set of guidelines which a sales rep follows in order to convert a prospect into a paying client.
The seven step process is popular for its successful conversion rates. It breaks down a sales strategy into easy-to-implement stages.
The outline of the seven step sales process is:
1. Make contact
2. Qualify compatibility
3. Analyse needs
4. Pitch
5. Deliver proposal
6. Negotiate
7. Close"
So, to my mind, it's a sales processes rather than marketing processes as a marketing process creates interest in a product and gathers information on prospective clients. Like Cynthia, I don't think it is as general as a business processes as business processes includes far more than 'processus commerciaux'.
"D’une façon générale, tout processus commercial est construit selon 7 étapes « standard » :
- Prise de contact
- Collecte d’informations
- Analyse des besoins
- Démonstration (expliquer au prospect comment (et pourquoi) vos produits ou services conviennent à ses besoins)
- Présentation du devis ou de l’offre
- Intégration des besoins et souhaits du prospect dans l’offre
- Livraison du produit ou service."
"Un process commercial, ou process de vente, désigne l’ensemble des étapes par lesquelles un prospect doit passer avant de devenir un client."
The equivalent in English seems to be Sales Process see the following from https://www.act.com/en-uk/7-step-sales-process
"What is a sales process?
A sales process is a set of guidelines which a sales rep follows in order to convert a prospect into a paying client.
The seven step process is popular for its successful conversion rates. It breaks down a sales strategy into easy-to-implement stages.
The outline of the seven step sales process is:
1. Make contact
2. Qualify compatibility
3. Analyse needs
4. Pitch
5. Deliver proposal
6. Negotiate
7. Close"
So, to my mind, it's a sales processes rather than marketing processes as a marketing process creates interest in a product and gathers information on prospective clients. Like Cynthia, I don't think it is as general as a business processes as business processes includes far more than 'processus commerciaux'.
Example sentence:
This simple seven step sales process demonstrates exactly how you can turn prospective leads into loyal customers.
The seven step sales process will allow you to qualify the compatibility between your company and your prospective customer more quickly.
Peer comment(s):
| agree |
Yvonne Gallagher
: yes, it is about sales and marketing is too narrow
48 mins
|
|
Thanks Yvonne
|
|
| agree |
Cyril Tollari
1 day 4 hrs
|
+1
4 hrs
josué arno monjengue nkoum
Cameroon
Cameroon
Native in French
Specializes in field
Cameroon
All science has sens
Native in: French
Works in: English to French, French to English, French, and 6 more.
Discussion
The Collins English Dictionary says that the definition of 'Business' is the act of buying and selling goods or services. ... When you look at the definition of 'Commercial' it is more along the lines of buying, selling, trading, and the social relations that go along with it. [end of quote]
As the text may refer to things like fair trade, labelling, factory farming v free range etc. I'd go for "commercial"
https://www.thedigitaltransformationpeople.com/channels/stra...