Jan 26, 2017 17:52
7 yrs ago
English term
performance moments
English to Polish
Marketing
Marketing
marketing materials
Brak kontekstu. Są to slajdy z hasłami:
Our RTBs / Performance Moments
Paid Media Assets AV content
Brand film
(Digital, TV to support)
Performance Moments
(Digital)
Extra Content
(Digital)
Product Benefits
(Digital)
Our RTBs / Performance Moments
Paid Media Assets AV content
Brand film
(Digital, TV to support)
Performance Moments
(Digital)
Extra Content
(Digital)
Product Benefits
(Digital)
References
Real-time bidding (RTB) | Frank Szmulowicz, Ph. D. |
Reference comments
1 hr
Reference:
Real-time bidding (RTB)
Real-time bidding (RTB) is a means by which advertising inventory is bought and sold on a per-impression basis, via programmatic instantaneous auction, similar to financial markets.[1] With real-time bidding, advertising buyers bid on an impression and, if the bid is won, the buyer’s ad is instantly displayed on the publisher’s site.[2] Real-time bidding lets advertisers manage and optimize ads from multiple ad-networks by granting the user access to a multitude of different networks, allowing them to create and launch advertising campaigns, prioritize networks and allocate percentages of unsold inventory, known as backfill.
Discussion
(marka motoryzacyjna)