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Marketing - Marketing / Market Research | | English term or phrase: over indexed | Hi
This term appears in a PPT presentation regarding the market structure of some consumer product.
Quote
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- 60% are Caucasian
- Over indexed on Hispanics on a national basis
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According to the chart, Hispanics are the second largest group making up about 25% of its owners.
I came up with a term 偏重, but this sounds a bit negative.
Does anybody have any idea to describe "over indexed" simply and precisely in japanese?
Is this a marketing jargon?
Thanks for your help in advance. |
|  moto74KudoZ activityQuestions: 2 (none open) Answers: 0
Japan
| | Local time: 12:56
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| | Selected response from:
RieM
United States
Local time: 22:56
| Grading comment ご回答ありがとうございました。
文脈がほとんどなく途方にくれておりましたが、Rieさんの説明を読んですっきりしました。
「指数を上回る」を採用させていただきます。
4 KudoZ points were awarded for this answer |
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| Summary of answers provided | | 3 +1 | 指数を上回る | |
| Discussion entries: 0 |
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The translation workplace 
peer agreement (net): +1