Jun 5, 2010 20:34
14 yrs ago
Arabic term

micro-addressability

Arabic to English Bus/Financial Marketing The topic is about brands
Micro-addressability and mass customization are building in appeal.
Proposed translations (English)
3 العنونة الجزئية

Proposed translations

40 mins
Selected

العنونة الجزئية

العنونة الجزئية

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Note added at 4 days (2010-06-10 04:55:05 GMT)
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personalization (of products, experiences, mass customization and micro-addressability) means there are no USPs anymore. A brand has a myriad of potential appeals and avenues to be personally relevant. This new paradigm is still difficult for many marketers to grasp, but micro marketing will be paramount to future competitive advantage.
Note from asker:
Could you please explain the term in English because it is the first time I come across it and I didn't find that much about it online. Thank you.
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