Aug 12, 2011 13:41
13 yrs ago
2 viewers *
English term

above-the-line

English to Afrikaans Marketing Advertising / Public Relations television
Suzuki Auto South Africa has concluded an agreement with the producers of a trend-setting South African animated movie to use the iconic canine in its above-the-line television advertising.
Proposed translations (Afrikaans)
4 media

Proposed translations

1 hr
Selected

media

above-the-line advertising = media reklame

Source: Pharos English Afrikaans dictionary
Peer comment(s):

neutral Samuel Murray : Usually, yes, but the asker's text may also mean http://en.wikipedia.org/wiki/Above_the_line_(filmmaking) since television is always above-the-line anyway, so would the author add "above the line"? Was it deliberate or is it a pleonasm? Who knows...
4 days
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4 KudoZ points awarded for this answer. Comment: "Baie dankie!"
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